# Crunchy Candy QSR Beverages The Burger King Frozen Strawberry Drink is Made with NERDS Candy By Michael Hemsworth | Published 2025-04-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/frozen-strawberry-drink References: [qsrmagazine](https://www.qsrmagazine.com/news/burger-king-unveils-frozen-strawberry-flavored-beverage-with-nerds/) & [burgerking](https://www.burgerking.ca)  The Burger King Frozen Strawberry drink is a deliciously fruity, candy-infused menu item making its debut from the brand with spring and summer sipping in mind. The beverage is crafted with a strawberry flavored base that's slush-like and extra-fruity to make it great for enjoyment during the warm weather months. The drink is elevated with [NERDS](https://www.trendhunter.com/trends/nerds-strawberry-milkshake) candy on the top to help elevate the sweetness, while also incorporating a chromatic textural touch. The Burger King Frozen Strawberry drink is available now at participating locations and builds on the brand's success with previous iced beverages like Cotton Candy Cloud, [Fanta Kickin](https://www.trendhunter.com/trends/frozen-what-the-fanta)' Mango and Pink Lemonade. The drink is arriving just in time to coincide with National Strawberry Month (May), which will see guests able to pick one up for just $1 through the BK app or the brand's website. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 68% | Activity: 65% | Freshness: 39% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Candy-infused Beverages:** The integration of candy into beverages offers a playful twist on traditional drinks, appealing to consumers seeking novel sensory experiences. - **Seasonal Beverage Launches:** Limited-time releases tied to specific seasons or events create a sense of urgency and exclusivity, drawing in customers with themed offerings. - **Interactive Food Experiences:** The incorporation of texture-adding elements, such as NERDS candy, enhances consumer interaction with their food, turning eating into a multi-sensory experience. ### Where This Applies - **Quick Service Restaurants (QSR):** The QSR industry is evolving with innovative menu items that blend familiar flavors and unexpected ingredients to capture customer attention and drive foot traffic. - **Confectionery:** Confectionery brands have an opportunity to collaborate with food service operators to introduce candy as a versatile ingredient in new product development. - **Beverage:** The beverage industry continues to explore creative flavor and texture combinations as a method to differentiate products in a saturated market. ## Related on Trend Hunter - [Icy Strawberry Dessert Drinks](https://www.trendhunter.com/trends/frozen-fanta-strawberries-cream.md) - [Candy-Flavored QSR Beverages](https://www.trendhunter.com/trends/burger-king-5.md) - [Cotton Candy Cold Foams](https://www.trendhunter.com/trends/frozen-cotton-candy-cloud.md) - [Candy-Studded Frozen Desserts](https://www.trendhunter.com/trends/bk-blasts.md) - [Mysterious Lime Green Slushies](https://www.trendhunter.com/trends/frozen-what-the-fanta.md) - [Fizzy Iced Strawberry Drinks](https://www.trendhunter.com/trends/frozen-fanta-strawberry.md) - [Chili-Infused QSR Slushies](https://www.trendhunter.com/trends/frozen-fanta-kickin-mango.md) - [Artisan-Inspired QSR Drinks](https://www.trendhunter.com/trends/burger-king-drinks.md) - [Gummy Candy-Blended Milkshakes](https://www.trendhunter.com/trends/nerds-strawberry-milkshake.md)