# Chilled Nutrition Bars Omax' Preservative-Free Frozen Snack is Rich in Vitamins, Iron and Fiber By Laura McQuarrie | Published 2015-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/frozen-snack References: [nufoodsinternational](http://www.nufoodsinternational.com/marketplace/sial-food-innovation-awards-2015/) & [nutrifrance](http://www.nutrifrance.com/en/retail-product/omax/) Since these [nutritious frozen snack bars](https://www.trendhunter.com/trends/nutri-ice) from Omax come in flavors like Cranberry Lemon and Chocolate Hazelnut, they seem like more of an indulgent dessert than a healthy snack option. The heart-healthy snacks are prepared with whole ingredients that are high in energy, fiber, iron and vitamins, while also being low in sodium, saturated fat and cholesterol. Because the [nutrition bars](https://www.trendhunter.com/trends/pure-protein-ammmaze-bars) are [preservative-free](https://www.trendhunter.com/trends/rawq-cacaoraspberrywalnut-bar), they can be found in the chilled or frozen section of a grocery store. To eat, its only a matter of taking this bar out of the fridge or freezer and letting it warm slightly before eating on the go. These Omax bars were recognized as one of the 10 best innovations at the SIAL Food Innovation Awards 2015. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 81% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Preservative-free Snacks:** Opportunity for creating more preservative-free snack options with whole ingredients that are both nutritious and indulgent. - **Chilled and Frozen Snacks:** Disruptive innovation opportunity to create more chilled and frozen snacks that are convenient and healthy. - **Innovative Flavor Combinations:** Opportunity to develop unique and flavorful combinations in nutrition bars to appeal to consumers seeking variety and taste. ### Industries Being Reshaped - **Health and Wellness:** Industry that can capitalize on the growing demand for preservative-free, nutritious snacks. - **Frozen Foods:** Industry that can innovate with more chilled and frozen snack options that are convenient and healthy. - **Food and Beverage:** Industry that can create exciting new flavor combinations in nutrition bars to attract consumers looking for unique taste experiences. ## Related on Trend Hunter - [Nutritious Five-Ingredient Bars](https://www.trendhunter.com/trends/san-diego-bar.md) - [Indulgent Refrigerated Oat Bars](https://www.trendhunter.com/trends/chilled-oat-bars.md) - [Freeze-Dried Fig Snacks](https://www.trendhunter.com/trends/freeze-dried-fig.md) - [Unbaked Four-Ingredient Snack Bars](https://www.trendhunter.com/trends/eattoheal-real-food-bars.md) - [Chilled Oat Snack Bars](https://www.trendhunter.com/trends/yogurt-oat-bar.md) - [Ice Cream Protein Bars](https://www.trendhunter.com/trends/ice-cream-protein-bars.md) - [All-Day Snacking Bars](https://www.trendhunter.com/trends/good-source-foods.md) - [Fiber-Rich Cereal Snack Bars](https://www.trendhunter.com/trends/alpen-oat-blends.md) - [Fruity Nutrient-Rich Holiday Snacks](https://www.trendhunter.com/trends/freezedried-snacks.md)