# Creamy Frozen Root Beers A&W Brew Bars are Serving Frozen Root Beer with Sweet Cream By Laura McQuarrie | Published 2024-05-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/frozen-root-beer-with-sweet-cream References: [instagram](https://www.instagram.com/p/C7Rs9Jtpnfv/?hl=en) & [youtube](https://www.youtube.com/watch?v=AnB5D2uguME&ab_channel=A%26WCanada)  A&W is well-known for its classic root beer and this summer, A&W Brew Bars are serving up a refreshing twist with Frozen Root Beer with [Sweet Cream](https://www.trendhunter.com/trends/high-brew-1). Touted as the frozen root beer consumers know and love, but creamier, A&W's Frozen Root Beer with Sweet Cream recognizes consumers' desire for experiential consumption. Originally a Utah specialty, dirty sodas are now gaining widespread popularity beyond the state, thanks to social media platforms that have amplified their appeal and introduced them to a broader audience. The rise of dirty sodas, which mix cream and soda and sometimes flavored syrups too, has captivated consumers with their indulgent, nostalgic appeal. [QSR](https://www.trendhunter.com/trends/peaches-cream-soda) establishments like [A&W Canada](https://www.trendhunter.com/trends/frozen-lemonades) are launching cream-spiked sodas to offer the perfect balance of sweetness and creaminess, and a delightful treat for all ages. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 77% | Activity: 85% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Social Media-driven Dirty Sodas:** Social media amplification is propelling dirty sodas beyond regional trends to national popularity. - **Nostalgic Beverage Revamps:** Reimagined classic beverages with indulgent twists cater to consumers' desire for nostalgic yet novel experiences. - **Experience-focused Consumables:** Frozen root beers with added cream exemplify a growing demand for products that offer unique and memorable consumption experiences. ### Where This Applies - **Quick Service Restaurants:** QSR chains are innovating traditional beverages with creamy additions to attract a diverse, experience-seeking customer base. - **Beverage Manufacturing:** Beverage manufacturers are tapping into the trend of infusing classic sodas with cream to diversify their product offerings. - **Social Media Marketing:** The growing influence of platforms like TikTok and Instagram is pivotal in transforming regional drink trends into widespread phenomena. ## Related on Trend Hunter - [Icy Frozen QSR Drinks](https://www.trendhunter.com/trends/aw-frozen-root-beer.md) - [Soda-Inspired Ice Cream Flavors](https://www.trendhunter.com/trends/cold-stone-creamery-root-beer-ice-cream.md) - [Frosty Root Beer Beverages](https://www.trendhunter.com/trends/culvers-root-beer.md) - [Root Beer Float Ice Creams](https://www.trendhunter.com/trends/aw-root-beer-float-ice-cream.md) - [Old Fashioned Root Beer Floats](https://www.trendhunter.com/trends/mug-root-beer-float.md) - [Sweet Cream Frozen Lemonades](https://www.trendhunter.com/trends/frozen-lemonades.md) - [Creamy QSR Soda Refreshments](https://www.trendhunter.com/trends/sonic-dirty-drinks.md) - [Ice Cream-Inspired Sodas](https://www.trendhunter.com/trends/mug-root-beer-floats-vanilla-howler.md) - [Retro Ice Cream Menus](https://www.trendhunter.com/trends/new-orange-cream-float.md)