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# Yogurt-Based Coffee Drinks
The New Frosted Coffee from Chick-fil-A is Made with Frozen Yogurt

By Katherine Pendrill | Published 2016-03-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/frosted-coffee
References: [brandeating](http://www.brandeating.com/2016/03/chick-fil-reveals-new-frosted-coffee.html)

[Chick-fil-A](https://www.trendhunter.com/trends/banana-frosted-coffee) recently expanded its beverage menu with the addition of its new Frosted Coffee. Although the chain is well known for its burgers and fries, now it is rivaling [Starbucks](https://www.trendhunter.com/trends/frappuccino-lite) with its own frappuccino-style drink.

The new Frosted Coffee from Chick-fil-A is a chilled drink made from a combination of cold-brew coffee and the chain's vanilla 'Icedream' frozen yogurt. The drink is made in the same machine used to prepare milkshakes, giving it a smooth and creamy texture. Despite the milkshake-like qualities, the drink is not overly sweet or particularly high in calories. In fact, a 16 ounce serving only comes in at 240 calories, which is on par with a Starbucks coffee frappuccino.

The new menu addition demonstrates that fast food restaurants such as Chick-fil-A are increasingly trying to attract coffee drinkers who might normally visit chains such as Starbucks and [Dunkin' Donuts](https://www.trendhunter.com/trends/dunkin-cold-foam-creamer).

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 59% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Yogurt-based Coffee Drinks:** A trend of using yogurt as a base for coffee drinks is emerging in the beverage industry, providing an opportunity for experimentation and differentiation.
- **Fast Food Coffee Beverages:** Fast food chains are increasingly expanding their beverage menus to compete with coffee chains, creating an innovative opportunity to explore new coffee flavor combinations.
- **Cold-brew Coffee:** The use of cold-brew coffee in drinks is becoming more popular, offering a chance for coffee chains to develop new flavor profiles and expand their offerings.

### Who This Affects Most

- **Fast Food Industry:** The fast food industry has an opportunity to attract coffee drinkers by adding unique and flavorful coffee beverages to their menus.
- **Coffee Chain Industry:** The coffee chain industry needs to continuously innovate and differentiate their coffee offerings to stay competitive in the market.
- **Frozen Yogurt Industry:** The frozen yogurt industry can explore new partnership opportunities with coffee chains to create innovative yogurt-based coffee drinks.

## Related on Trend Hunter

- [Banana Pudding-Inspired Coffees](https://www.trendhunter.com/trends/banana-frosted-coffee.md)
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- [Soft Serve QSR Refreshments](https://www.trendhunter.com/trends/icedream-menu.md)
- [Iced Creamy Cold Brews](https://www.trendhunter.com/trends/frosty-cream-cold-brew.md)
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- [Ice Cream-Inspired Frozen Coffees](https://www.trendhunter.com/trends/ice-creaminspired-frozen-coffees.md)
- [Icy Autumnal Pie Lattes](https://www.trendhunter.com/trends/iced-pumpkin-pie-latte.md)
- [QSR-Designed Holiday Lines](https://www.trendhunter.com/trends/chick-fil-a-6.md)
- [Fruit-Themed QSR Drink Menus](https://www.trendhunter.com/trends/cherry-berry-seasonal-drinks.md)
