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# Gargantuan Corn Chip Pies
The Oh, Bite It! Extra Large Frito Pie Takes Things to the Next Level

By Alyson Wyers | Published 2015-01-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/frito-pie
References: [thatsnerdalicious](http://www.thatsnerdalicious.com/food-porn/thats-a-big-freakin-frito-pie/) & [ohbiteit](http://www.ohbiteit.com/2015/01/frito-pie-pie.html)

If you have never heard of a Frito pie, they are usually small, savory and served in a Frito chip bag. Food blogger Amy of Oh, Bite It! decided to take things to a bigger and better level with her [Frito Pie](https://www.trendhunter.com/trends/jack-links-x-fritolay) ... Pie. As Amy puts it, she "magnified a 'mini' in a magnificent way." She did this by turning what is usually a one serving dish into an entire pie.

The recipe consists of a flaky pie crust filled with chili and covered with melted cheese before being topped with crunchy corn chips (which is where the [Fritos](https://www.trendhunter.com/trends/fritos-queso-flavor-twists) come in). Amy used [Pillsbury](https://www.trendhunter.com/trends/pillsbury-big-cookies) pie crust and canned chili for her pie. She also added sour cream for extra topping on top of the chips.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 2% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Gargantuan Pies:** Creating pies that are larger than usual by magnifying a mini version can attract customers who want to share a meal or experience something novelty.
- **Food Mashups:** Combining two or more types of food in unexpected ways can create unique tastes and textures that can appeal to adventurous eaters.
- **Amplified Mini Versions:** Amplifying mini versions of typical dishes can add a fun and playful twist to traditional meals.

### Where This Applies

- **Food and Beverage:** Food and beverage businesses can experiment with amplified mini versions, food mashups, and gargantuan pies to create new products that excite customers and drive sales.
- **Snack Food:** Snack food companies can tap into the trend of gargantuan pies and create new snack products that satisfy customers' cravings for bigger and more indulgent snacks.
- **Bakery:** Bakeries can experiment with creating mini versions of popular desserts and amplifying them into larger versions to offer customers more variety and novelty in their baked goods choices.

## Related on Trend Hunter

- [Corn Chip-Stuffed Burritos](https://www.trendhunter.com/trends/frito-pie-burrito.md)
- [Corn Chip-Stuffed Quesadillas](https://www.trendhunter.com/trends/fritos-pie-quesadilla.md)
- [Co-Branded Burrito Foods](https://www.trendhunter.com/trends/burrito-foods.md)
- [Corn Chip-Topped Burgers](https://www.trendhunter.com/trends/cowboy-crunch-burger.md)
- [Dip-Flavored Corn Chips](https://www.trendhunter.com/trends/fritos-queso-flavor-twists.md)
- [Easy-to-Pour Chip Packaging](https://www.trendhunter.com/trends/fritolay-minis.md)
- [Chili-Lime Fried Pies](https://www.trendhunter.com/trends/tajin-mango-fried-pie.md)
- [French Fry-Based Nachos](https://www.trendhunter.com/trends/frychos.md)
- [Tangy Chilli Chips](https://www.trendhunter.com/trends/frito-lay-1.md)
