# Feline-Directed Films Friskies' Cat Diaries Video Portrays the World from the Eyes of Pets By Olivia123 | Published 2011-05-24 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/friskies-cat-diaries References: [randommization](http://randommization.com/2011/05/22/first-movie-to-be-filmed-by-cats-video/) & [youtu.be](http://youtu.be/k0PduP7PXx0) Have you ever wondered what your pets get up to when you aren't home? I know I definitely have, and this [Friskies](https://www.trendhunter.com/trends/friskies-playfuls)' Cat Diaries short film definitely brings clarity to the question. The project involved strapping a small camera onto the collar of a cat and capturing the subsequent video footage. The fabulous feline footage was then compiled into this short film. Viewers are able to follow their [furry feline friend](https://www.trendhunter.com/trends/petdiary) as they crawl under couches and bite bugs. Since the camera-cat is so low to the ground, the audience sees the world from a worm's-eye view -- everything is magnified and enormous. Lush lawns look like jungles and humans tower like giants. Friskies' Cat Diaries film gives pet owners insight into their pets point of view. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 12% | Activity: 21% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral) ## Key Themes ### What Makes This Trend Stand Out - **Pet-centric Entertainment:** Brands should consider creating more content that gives unique perspectives into pets' daily activities to engage with pet owners. - **Immersion Technology:** Development of immersive technology such as virtual reality will help to create more engaging pet-centric entertainment. - **User-generated Content:** Creating an online platform that encourages pet owners to submit footage of their pets can generate a vast collection of user-generated pet-centric content. ### Sectors Adopting This - **Pet Food Industry:** Companies can include unique camera gadgets in pet food products to create mini-films and increase product demand. - **Entertainment Industry:** Production of feline-directed films and shows can create new entertainment channels and provide unique perspectives or experiences for viewers. - **Technology Industry:** Developing small, lightweight, and pet-friendly cameras that pets can wear while they're out and about can create new product offerings for technology companies. ## Related on Trend Hunter - [Festive Pet Streaming Services](https://www.trendhunter.com/trends/home-for-the-pawlidays.md) - [Feline Adventure Board Games](https://www.trendhunter.com/trends/adventures-in-friskies-world.md) - [Animal-Perspective Video Cameras](https://www.trendhunter.com/trends/imaging-system-1.md) - [Immersive Cat Lover Pop-Ups](https://www.trendhunter.com/trends/whiskas-purradise.md) - [Sensory Cat Food Campaigns](https://www.trendhunter.com/trends/purradise.md) - [Dog-Friendly Food Ads](https://www.trendhunter.com/trends/natural-balance-pet-food.md) - [Mischievous Feline Food Campaigns](https://www.trendhunter.com/trends/its-great-to-be-a-cat-campaign.md) - [AI-Powered Litter Box Cameras](https://www.trendhunter.com/trends/litterlens.md) - [All-in-One Cat Care Stations](https://www.trendhunter.com/trends/teendow-xlym.md)