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# Deep-Fried Ice Cream Treats
The 'Fried Maltella' Ice Cream Ball is Perfect for Chocolate-lovers

By Katherine Pendrill | Published 2016-01-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fried-maltella
References: [bustle](http://www.bustle.com/articles/136685-this-fried-nutella-ice-cream-ball-is-the-epitome-of-all-that-is-good-in-the) & [piccolome](http://www.piccolome.com/)

A Sydney-based cafe called 'Piccolo Me' recently made headlines for its outrageous 'Fried Maltella' dessert. While [Nutella](https://www.trendhunter.com/trends/wells-ice-cream) has taken on many different forms over the years, this [deep-fried ice cream](https://www.trendhunter.com/trends/candy-bar-ice-cream) creation is unlike anything seen before.

The Fried Maltella is an enormous ball of fried Nutella and vanilla ice cream, topped with crushed Maltesers and a pipping hot salted caramel sauce. While cafe owner Roy El Hachem originally started with a smaller dish, he eventually decided to make a grapefruit-sized version of the decadent dessert. However, the enormous proportions mean that the dish takes two days of preparation to complete. This is largely because the ice cream has to reach the optimal temperature before it can be fried.

While the outrageous chocolate dessert is not a permanent menu fixture, fans can enjoy limited serving of the dish at the cafe's Macquarie University store.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 46% | Activity: 44% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Gourmet Dessert Mashups:** Creating unique and indulgent dessert fusions presents an opportunity for innovative flavor combinations and memorable dining experiences.
- **Over-the-top Food Creations:** Pushing the boundaries of traditional dishes by incorporating unexpected ingredients and techniques can attract attention and create excitement in the culinary world.
- **Extreme Menu Offerings:** Developing limited-time, extravagant menu items can generate buzz, attract new customers, and drive sales for foodservice establishments.

### Sectors Adopting This

- **Food and Beverage:** Fusion desserts like the Fried Maltella open up opportunities for innovative product development and menu expansion in the food and beverage industry.
- **Hospitality and Tourism:** Over-the-top food creations create unique selling points for hotels, resorts, and restaurants, allowing them to attract food enthusiasts and differentiate themselves from competitors.
- **Event Planning and Catering:** Extreme menu offerings such as the Fried Maltella can be leveraged by event planners and caterers to create memorable and Instagram-worthy experiences for clients and guests.

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