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# Free-Spirited Fall Fashion
The Frida Gustavsson Glamour France Editorial is Darkly Playful

By Meghan Young | Published 2014-09-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/frida-gustavsson-glamour-france
References: [fashiongonerogue](http://www.fashiongonerogue.com/frida-gustavsson-free-spirit-glamour-frances-september-issue/) & [glamourparis](http://www.glamourparis.com)

The Frida Gustavsson Glamour France editorial for the September 2014 issue of the magazine will inspire women to tap into their inner bohemian spirit without compromising their urban one as well. As full of [structured silhouettes](https://www.trendhunter.com/trends/auteur-studios-fall-2025) as it is with [flowing fabrics](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection), the outfits strike the perfect balance between the two that many will appreciate. [Fall fashion](https://www.trendhunter.com/trends/szane-fall-2025) has never been more free spirited or sophisticated.

Shot in studio and on location by photographer Stefan Heinrichs, the Frida Gustavsson Glamour France editorial was styled by fashion editor Virginie Benarroch. She clad the Swedish beauty in layered pieces from the likes of Prada, Carven and Just Cavalli. Hair stylist Philippe Baligan and makeup artist Cynthia Baligan perfected the looks.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 57% | Activity: 45% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Bohemian-urban Fashion:** Opportunity for fashion brands to create collections combining the bohemian and urban styles.
- **Structured-flowing Silhouettes:** An opportunity for fashion designers to create clothing items that combine both structured and flowing silhouettes using different fabrics.
- **Free-spirited Sophistication:** A trend towards free-spirited sophistication creating opportunities for fashion brands to develop collections that capture both elements in their designs.

### Who This Affects Most

- **Fashion:** Fashion brands can leverage the trends to create new collections that appeal to consumers looking for a balance between bohemian and urban styles.
- **Beauty:** Opportunities for beauty brands to create makeup and hair styling products that complement the free-spirited sophistication fashion trend.
- **Photography:** There is an opportunity for photographers to create visually-stunning images that capture the essence of the free-spirited sophistication trend for fashion and beauty brands.

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