# Warm Food Display Units Fri-Jado Introduces the New and Improved Hot Holding Display Unit By Kanesa D | Published 2023-11-27 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/fri-jado References: [talkingretail](https://www.talkingretail.com/news/industry-news/fri-jado-introduces-latest-hot-holding-display-unit-27-11-2023/) & [frijado](https://www.frijado.com/en_us/)  Fri-Jado, a leader in hot food-to-go solutions, has expanded its product range with the introduction of a highly practical rear feed model. The rear feed model, part of the MTT range, incorporates the technological and space innovations of Fri-Jado's hot holding solutions. The new food display model allows operators to position the unit between the front and back of the house, separating food prep stations from the customer area in an effort to maintain food safety standards. The MTT range, available in 600mm or 900mm widths, offers independent control of two levels and features a predominantly glass construction, emphasizing [food visibility](https://www.trendhunter.com/trends/inline-plastics-safetchef) to boost impulse sales in the competitive [hot food-to-go market](https://www.trendhunter.com/trends/delice-to-go). “Featuring much of the same pioneering technology found in the larger models in our range, the MTT helped to open up hot food-to-go to independent retail sites and food kiosks and concessions often found in things like transport and leisure sites," said Gary Thacker, sales director at [Fri-Jado UK](https://www.trendhunter.com/trends/frijado-space-saver). Image Credit: Fri-Jado ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 1% | Activity: 2% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### What's Driving This Trend - **Rear Feed Model:** The introduction of a practical rear feed model allows for improved positioning and separation of food prep stations from customer areas. - **Hot Food-to-go Market:** The emphasis on food visibility in the glass construction of the MTT range taps into the growing demand for attractive and visible hot food-to-go displays. - **Independent Retail Sites:** The MTT range with its innovative technology caters to the needs of independent retail sites and food kiosks, opening up opportunities in emerging markets. ### Who This Affects Most - **Food Service:** The development of the new rear feed model enhances the efficiency and food safety standards in the food service industry. - **Hospitality:** The improved hot holding display unit provides an opportunity for the hospitality industry to enhance their food presentation and boost impulse sales. - **Transportation:** The MTT range's compact size and advanced technology make it an ideal solution for food kiosks and concessions in transportation settings, offering enhanced hot food-to-go options. ## Related on Trend Hunter - [Rotisserie Self-Serve Display Cabinets](https://www.trendhunter.com/trends/frijado-space-saver.md) - [Dual-Temperature Retail Displays](https://www.trendhunter.com/trends/flexeserve-zone-xtra.md) - [Retail Food Preparation Stations](https://www.trendhunter.com/trends/urban-eat-2.md) - [Preservation-Focused Food Warmers](https://www.trendhunter.com/trends/evereo.md) - [Compact Temperature-Controlled Cabinets](https://www.trendhunter.com/trends/hotblox-cabinets.md) - [Modular Serving Dishes](https://www.trendhunter.com/trends/thermal-serving-dish.md) - [Sandwich-Heating Vending Machines](https://www.trendhunter.com/trends/kepak-hot-vend-kiosk.md) - [Refrigerated Vending Machines](https://www.trendhunter.com/trends/redyref-smart-food-fridge.md) - [Hot Sandwich Vending Machines](https://www.trendhunter.com/trends/toastyfresh-autoserve.md)