# Distilled Birch Spirits Freya Birch Spirit is Sustainably Created & Distilled from Birch Tree Sap By Laura McQuarrie | Published 2018-09-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/freya-birch-spirit References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2018/09/innovation-be-to-showcased-at-wine-spirits-show/) & [freyaspirit](http://freyaspirit.com/) As part of its second annual Luxury Spirits Masters in 2017, The Spirits Business recognized Freya Birch Spirit with a gold medal for its product distilled from birch sap. Freya Birch Spirit's innovative products are distilled from birch tree sap with sustainable methods—the sap is only harvested once a year from forests in Northern Europe. While Wild By Nature is described as a "clean-tasting, full-flavored, pure wild spirit," Freya Birch Spirit's newest product is Freya Woodsmoke, which is infused with campfire smoke from sacred woods. When it comes to enjoying the spirits other than just on ice, the brand recommends remixing classic cocktails to create fresh new concoctions like the 'Smoky Mary' or the 'Wild Old Fashioned' with Freya Woodsmoke. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 3% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Distilled Birch Spirits:** Opportunity for the creation of innovative and sustainable spirits distilled from birch sap. - **Sustainable Distillation Methods:** Potential for disruptive innovation in the spirits industry by implementing sustainable methods for distillation. - **Infused Spirits:** Market opportunity for infused spirits using unique ingredients like campfire smoke from sacred woods. ### Industries Being Reshaped - **Luxury Spirits:** Luxury spirits industry can explore the production of high-end distilled birch spirits using sustainable methods. - **Cocktail Mixology:** Opportunity in the cocktail mixology industry to experiment with fresh concoctions using distilled birch spirits and unique infusions. - **Sustainable Forest Harvesting:** The sustainable forest harvesting industry can collaborate with the spirits industry to provide a consistent supply of birch sap for distillation. ## Related on Trend Hunter - [Low ABV Distilled Spirits](https://www.trendhunter.com/trends/sylva-1.md) - [Autumnal Aged Non-Alcoholic Spirits](https://www.trendhunter.com/trends/sylva-orchard.md) - [Non-Alcoholic Spirit Distilleries](https://www.trendhunter.com/trends/sylva.md) - [Cherry Blossom Liqueurs](https://www.trendhunter.com/trends/cherry-blossom-liqueur.md) - [Award-Winning Spirit Alternatives](https://www.trendhunter.com/trends/spirit-alternative.md) - [Smoky Fruit-Forward Spirits](https://www.trendhunter.com/trends/ritual-sister-smoked-pineapple-spirits.md) - [Restorative Non-Alcoholic Spirits](https://www.trendhunter.com/trends/rasavada.md) - [Alcohol-Free Botanical Spirits](https://www.trendhunter.com/trends/bittersweet-aperitivo.md) - [Locally Made Smoked Gin](https://www.trendhunter.com/trends/maplewood-smoked-gin.md)