# Color-Changing Freshness Indicators Bizongo's Improving the User Experience in the Food Industry By Kalin Ned | Published 2020-07-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/freshness-indicator References: [bizongo](https://bizongo.com/blog/packaging-industry-trends/) & [youtube](https://www.youtube.com/watch?v=d0hz5ArpI2k) The color-changing food indicator developed by Bizongo is useful in a number of ways. For one, it ensures that consumers are aware of the spoilage condition of their food in real-time. Secondly, the innovation works toward [combating and preventing waste](https://www.trendhunter.com/trends/foodtusker). The high-tech color-changing food indicator comes in the form of [smart packaging labels](https://www.trendhunter.com/trends/innovative-packaging-solution) that change color as time goes by. The process of shifting colors begins after a time-limit and the appearance of these is fully customizable. The higher the temperature of the environment is, the faster the color changes to reveal the state of freshness. As a result, when placed in the freezer, the food indicator responds slower. Aside from monitoring food spoilage, Bizongo's color-changing food indicator labels can also be used in the supply chain, by pharmaceutical, as well as cosmetic companies. Image Credit: YouTube @Bizongo ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 39% | Activity: 89% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Smart Packaging Labels:** The development of smart packaging labels in the food industry presents opportunities for companies to innovate and improve consumer awareness of product freshness. - **Real-time Monitoring:** Real-time monitoring of food spoilage provides opportunities to reduce waste and improve the user experience in the food industry. - **Customizable Appearance:** Customizable appearance of color-changing food indicators offers opportunities for brand differentiation and enhancing the user experience. ### Sectors Adopting This - **Food Industry:** Bizongo's color-changing freshness indicators offer opportunities for food companies to innovate and improve the user experience while reducing food waste. - **Pharmaceuticals Industry:** The use of color-changing freshness indicators in the supply chain of pharmaceutical products can improve quality control and reduce waste. - **Cosmetics Industry:** Cosmetics companies can benefit from using color-changing freshness indicators to monitor and ensure the quality of their products, improving customer satisfaction and reducing waste. ## Related on Trend Hunter - [Freshness-Tracking Food Containers](https://www.trendhunter.com/trends/vorkoster-lid.md) - [Color-Changing Beer Labels](https://www.trendhunter.com/trends/coors-bottles.md) - [Freshness-Boosting Packaging Stickers](https://www.trendhunter.com/trends/vidre.md) - [Food Waste-Combatting Smart Stickers](https://www.trendhunter.com/trends/grey-colombia.md) - [Food Freshness Fridge Tags](https://www.trendhunter.com/trends/nudge-tags.md) - [Food Longevity Stickers](https://www.trendhunter.com/trends/keep-food-fresh.md) - [Temperature-Sensitive Mayo Jars](https://www.trendhunter.com/trends/hellmanns-smart-jar.md) - [Food Waste Reduction Tools](https://www.trendhunter.com/trends/expiremate.md) - [Thermochromic Ink Packaging](https://www.trendhunter.com/trends/thermochromic-ink.md)