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# Organic Locally-Sourced Catering Resources
fresh&co Catering Now Has a Dedicated Website

By Riley von Niessen | Published 2020-10-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/freshco-catering
References: [fastcasual](https://www.fastcasual.com/news/freshco-intros-catering-website/) & [catering.freshandconyc](https://catering.freshandconyc.com/)

fresh&co catering now has its own website, which the fast casual dining chain launched to make its local and organic breakfast and lunch dishes more easily accessible to consumers.

The New York-based chain provides its catering services to consumers who have access to one of its 18 locations across the city. Through fresh&co catering, New York residents can place custom orders for the chain's popular [breakfast boxes](https://www.trendhunter.com/trends/schlotzskys-breakfast-catering), and different lunch options, a few of which include [healthy sandwiches, salads, and bowls](https://www.trendhunter.com/trends/just-salad-market-plates). To go along with these dishes, fresh&co catering also offers a variety of desserts and beverages, in addition to [curated event baskets](https://www.trendhunter.com/trends/albertsons-companies-celebrations).

To make the ordering process as streamlined as possible, the company allows site visitors to adjust each box to suit how many guests they plan to host.

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 5% | Activity: 19% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Organic Catering:** There is a trend towards organic and locally-sourced catering services offered by restaurants and food chains.
- **Streamlined Ordering:** There is a trend towards ordering processes being more streamlined and easier for customers to customize their orders.
- **Healthy Event Catering:** There is a trend towards serving healthier options at catered events rather than traditional heavy meals.

### Who This Affects Most

- **Restaurant and Catering:** Restaurants and less formal dining establishments are capitalizing on the trend towards organic and locally-sourced catering.
- **Online Food Ordering:** There is an industry opportunity to innovate the way that customers can order catering services online, particularly for events and large groups.
- **Health and Wellness:** The health and wellness industry can capitalize on the trend towards serving healthier food options at catered events, providing guidance and inspiration on how to make healthier choices without sacrificing taste or style.

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