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# Seasoned Eggplant Dips
A Little Bit's Fresh Oregano & Aubergine Dip is Ideal for Meals and Canapes

By Jana Pijak | Published 2019-04-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fresh-oregano
References: [alittlebit](https://alittlebit.co.uk/products/fresh-oregano-aubergine-dip)

A Little Bit's Fresh Oregano & Aubergine Dip is a product that takes classic Italian ingredients to new heights. Whether used as a dip for vegetables, as a bruschetta topping, as a pasta sauce substitute or spread atop freshly baked bread, the product offers [versatility and a rich flavor profile](https://www.trendhunter.com/trends/shuman-cheese-delve).

Featuring roasted eggplant which is flavored with traditional oregano herbs, this dip draws inspiration from an old family recipe -- staying true to the A Little Bit brand philosophy which is centered around the versatility and deliciousness of [plant-based ingredients](https://www.trendhunter.com/trends/dairy-free-dips).

In addition to [signature dips](https://www.trendhunter.com/trends/live-cultured-dips), the brand also offers pasta sauces, artisan dressings and marinades along with its exclusive ketchup which is available in a Rosemary and Tomato flavor and a Thyme and Blackberry option.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 21% | Activity: 63% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Plant-based Dip:** There is a growing trend for plant-based dips that offer versatile and rich flavor profiles.
- **Italian-inspired Ingredients:** Italian-inspired ingredients are becoming popular for adding depth to dips, sauces, and spreads.
- **Versatile Culinary Products:** Culinary products that can be used in multiple ways, such as a dip, topping, sauce, or spread, are gaining traction.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry can explore opportunities in creating innovative plant-based dips and Italian-inspired culinary products.
- **Plant-based Food:** The plant-based food industry can capitalize on the trend of offering versatile and flavorful dips.
- **Condiments and Sauces:** The condiments and sauces industry can expand its product offerings by incorporating Italian-inspired ingredients into their range.

## Related on Trend Hunter

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- [Multisensory Snack Dips](https://www.trendhunter.com/trends/specially-selected-loaded-dips.md)
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- [Homestyle Plant-Powered Dips](https://www.trendhunter.com/trends/plant-powered-dip.md)
