# Fresh Orange Juice Machines Vingoo's Fresh Juice Vending Machine Presses Fresh Oranges on the Spot By Laura McQuarrie | Published 2014-09-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fresh-juice-vending-machine References: [techinasia](http://www.techinasia.com/startup-china-vending-machine-peels-squeezes-pours-fresh-orange-juice-demand/) & [vingoojuice](http://www.vingoojuice.com/) Junk food is one thing that's synonymous with vending machines, but Vingoo is hoping to reverse the notion of convenience being unhealthy with its [fresh juice vending machine](https://www.trendhunter.com/trends/hydrogenpowered-vending-machine). Rather than spouting out candy or chocolate bars, Vingoo's vending machines are stocked with whole, fresh oranges. After a customer has pressed a button to order juice, the machine instantly gets to work peeling, squeezing and pressing the juice before it is poured. In the process, there aren't any [additional preservatives, sugars](https://www.trendhunter.com/trends/real-fruit-refreshers) or added to the drinks. The idea began as something that would be able to dispense multiple kinds of fruits, like a smoothie-making machine, but since the maintenance costs were too high, the machine now specializes in [fresh pressed orange juice](https://www.trendhunter.com/trends/daily-dose-juices). Vingoo is set up in locations like malls, subways and airports, so that fresh juice is easy to come by. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 41% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Fresh Juice Vending Machines:** Disruptive innovation opportunity: Explore the potential for expanding the range of fresh juice options beyond just oranges in vending machines. - **Healthy Convenience:** Disruptive innovation opportunity: Develop vending machines that offer a variety of healthy options beyond junk food. - **Preservative-free Beverages:** Disruptive innovation opportunity: Create vending machines that provide preservative-free beverages on demand. ### Where This Applies - **Food and Beverage:** Disruptive innovation opportunity: Introduce technological advancements in vending machines to cater to health-conscious consumers. - **Automation:** Disruptive innovation opportunity: Implement automation technology to streamline the process of producing fresh juice in vending machines. - **Retail:** Disruptive innovation opportunity: Partner with retailers to establish fresh juice vending machines in high-traffic locations such as malls, subways, and airports. ## Related on Trend Hunter - [Vitamin-Packed Citrus Juicers](https://www.trendhunter.com/trends/citring-one.md) - [Professional Juicing Machines](https://www.trendhunter.com/trends/citrocasa-xpro.md) - [Countertop-Sized Industrial Juicers](https://www.trendhunter.com/trends/freshn-squeeze-1800-citrus-juicer.md) - [Nutritious Mandarin Orange Juices](https://www.trendhunter.com/trends/mandarin-orange-juice.md) - [AI-Powered Fresh Food Vending Machines](https://www.trendhunter.com/trends/aipowered-fresh-food-vending-machines.md) - [Extravagant Flavor Super Juices](https://www.trendhunter.com/trends/coldpress-juices.md) - [Citrusy Pressed Fruit Waters](https://www.trendhunter.com/trends/sunshine-orange-fruit-water.md) - [Instant Vending Machine Milkshakes](https://www.trendhunter.com/trends/shmoo-milkshake.md) - [On-Demand Retail Pineapple Slicers](https://www.trendhunter.com/trends/pineapple-slicing-machine.md)