# Mole-Inspired Sneaker Designs nonnative and New Balance Join Forces on the Fresh Foam Hierro Shoe By Amy Duong | Published 2020-11-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/fresh-foam-hierro References: [hypebeast](https://hypebeast.com/2020/11/new-balance-nonnative-fresh-foam-hierro-mole-release-details) nonnative and [New Balance](https://www.trendhunter.com/trends/new-balance-580-goretex) join forces for the season on a pair of Fresh Foam Hierro sneakers designed to honor a unique animal -- the mole. The trail running shoe is complete in a Warm Gray colorway, which is also a careful selection to celebrate the animal. This is then accompanied by beige colors with another spotlight at the big N logo on the side. This is done to replace the usual smaller [NB](https://www.trendhunter.com/trends/missing-pieces-series) logos to give the sneaker a more muted look than the traditional model. To ensure that the running shoe is durable, nonnative informs the shoe with [GORE-TEX materials across the upper](https://www.trendhunter.com/trends/goretex-2002r). This also allows wearers to have breathability and waterproof capabilities. The TOE PROJECT surrounds the toe box with a thin rubber layer to round it out. Image Credit: nonnative ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 72% | Activity: 53% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Mole-inspired Sneaker Designs:** Sneaker designers can create a new line of shoes inspired by various animals. - **GORE-TEX Material Use in Footwear:** The use of GORE-TEX material in footwear enhances its durability and usability in various outdoor activities. - **Reinvention of Classic Sneaker Styles:** By changing the colorway and logo placement, classic sneaker styles can achieve a fresh new look and feel. ### Where This Applies - **Shoe Manufacturing:** Shoe manufacturers can incorporate GORE-TEX materials into their products to improve durability and enhance customer satisfaction. - **Athletic Apparel:** Athletic apparel companies can explore ways to reinvent classic designs to appeal to modern audiences and generate renewed interest in their products. - **Outdoor Sports:** Outdoor sports enthusiasts can benefit from the use of GORE-TEX material in their footwear, as it provides waterproof capabilities and increased durability against the elements. ## Related on Trend Hunter - [Collaborative Neutral Trail Sneakers](https://www.trendhunter.com/trends/gelterrain-2.md) - [Off-White Technical Joint Sneakers](https://www.trendhunter.com/trends/wave-mujin-tl-mid-gtx-1.md) - [Collaborative Knit Hiker Footwear](https://www.trendhunter.com/trends/wave-mujin-tl-mid-gtx.md) - [Nature-Inspired Weatherproof Sneakers](https://www.trendhunter.com/trends/new-balance-580-goretex.md) - [Insight-Driven Off-Road Footwear](https://www.trendhunter.com/trends/new-balance-fresh-foam-x-hierro-v8.md) - [Earth-Toned Trail Runners](https://www.trendhunter.com/trends/district-vision-x-new-balance-trail-running-shoe.md) - [Hybrid Slip-On Textural Sneakers](https://www.trendhunter.com/trends/m2002na.md) - [Weatherized Limited Footwear Designs](https://www.trendhunter.com/trends/moab-speed-2-gtx.md) - [Rugged Brown Trainers](https://www.trendhunter.com/trends/mt10o.md)