# French Press Coffee Cups The MiniBru French Press Mug Brew Your Beverage Perfect Every Time By Michael Hemsworth | Published 2012-11-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/french-press-mug References: [gizmodo](http://gizmodo.com/5962094/french-press-mug-brews-a-perfect-single-serving-of-coffee) & [thinkgeek](http://www.thinkgeek.com/homeoffice/kitchen/) The gourmet flavor of freshly brewed coffee usually requires making an entire pot or trekking to a local coffee shop, but with the MiniBru [French press mug](https://www.trendhunter.com/trends/popular-coffee-press) you'll be able to enjoy a [single cup](https://www.trendhunter.com/trends/singlecup-coffee-maker) of your favorite brew without the fuss. Simply add your favorite grinds, fill with hot water and wait a few minutes; once brewed to your liking, simply [push down the filter plunger](https://www.trendhunter.com/trends/aeropress-clear-xl). Then, add milk or sugar as you please and enjoy immediately without having to pour your beverage into a mug. The MiniBru is perfect for early morning risers who don't want to waste their beans on an entire pot when they only want one cup. It's an economical way to brew perfect cups and save money during your morning routine. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 52% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### Why This Trend Is Growing - **Single-serve Coffee Brewing:** Disruptive innovation opportunity: Develop a convenient and efficient single-serve coffee brewing system for consumers who want a quick and customized cup of coffee. - **On-the-go Coffee Solutions:** Disruptive innovation opportunity: Create portable and easy-to-use coffee brewing devices that cater to the needs of busy individuals who crave high-quality coffee outside of traditional coffee shops. - **Cost-effective Specialty Coffee:** Disruptive innovation opportunity: Find ways to produce and market affordable specialty coffee brewing products that deliver the gourmet flavor experience without the need for expensive coffee shop visits. ### Industries Being Reshaped - **Coffee Brewing Equipment:** Disruptive innovation opportunity: Design and manufacture innovative coffee brewing equipment that offers compactness, ease of use, and exceptional coffee quality for both home and commercial applications. - **Disposable Beverage Packaging:** Disruptive innovation opportunity: Develop environmentally friendly and convenient disposable coffee cups that integrate brewing mechanisms, allowing users to enjoy freshly brewed coffee on the go without compromising taste and sustainability. - **Coffee Subscription Services:** Disruptive innovation opportunity: Build a coffee subscription service that offers personalized brewing solutions, sending subscribers specialty coffee products and devices catered to their preferences, allowing for an elevated at-home coffee experience. ## Related on Trend Hunter - [Minimalist French Press Devices](https://www.trendhunter.com/trends/miir-standard-french-press.md) - [Single-Cup Coffee Brewing Wands](https://www.trendhunter.com/trends/finalpress-v2.md) - [Portable Coffee Presses](https://www.trendhunter.com/trends/yeti-1.md) - [Minimalist French Press Designs](https://www.trendhunter.com/trends/minimalist-french-press.md) - [Stainless Coffee Press Tools](https://www.trendhunter.com/trends/aarke-coffee-press.md) - [Micro-Filtering Coffee Presses](https://www.trendhunter.com/trends/espro-p3-french-press.md) - [Twisting Coffee Brewing Mugs](https://www.trendhunter.com/trends/qterra-craft-travel-brewer.md) - [Chic Durable Coffee Presses](https://www.trendhunter.com/trends/popular-coffee-press.md) - [All-in-One Travel Tea Presses](https://www.trendhunter.com/trends/eclipse-travel-press.md)