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# Nautical-Inspired Soccer Uniforms
French Football Federation Away Kit is Unveiled

By Matt Ho | Published 2011-03-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/french-football-federation-away-kit
References: [selectism](http://www.selectism.com/news/2011/03/08/karl-lagerfield-photographs-french-football-federation-away-kit/) & [nike](http://www.nike.com/nikeos/p/nike/fr_FR/?&ref=)

Even if you’re not a soccer fan, you’ve got to admit that the French Federation Football Away Kit looks pretty damn good.

In contrast with the home version, the French Federation Football Away Kit has a much lighter tone and actually looks more like a fashionable item than a jersey. This time, the uniform has a complete white color scheme with blue stripes running across the shirt in keeping with the “Les Bleus” theme. The left side features a badge with their mascot, the Gallic rooster, imprinted on the top. It’s a stylish uniform that evokes a nautical theme and to be honest, looks better than its home counterpart.

The French Football Away Kit was photographed by famed designer Karl Lagerfeld.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 34% | Activity: 14% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What Makes This Trend Stand Out

- **Fashionable Sports Uniforms:** There is a growing trend of designing sports uniforms that not only look good on the field but also appeal to fashion-conscious consumers.
- **Collaboration with High-profile Designers:** Collaborating with well-known designers to create sports uniforms can turn the traditional sports apparel market on its head and reach new audiences.
- **Incorporation of Nautical Themes in Clothing:** The increasing popularity of nautical-inspired sports uniforms presents an opportunity for clothing companies to incorporate similar themes in their other lines of clothing.

### Sectors Adopting This

- **Sports Apparel Industry:** Sports apparel brands can disrupt the traditional sports apparel industry by incorporating fashionable designs and enlisting popular designers.
- **Fashion Industry:** Fashion brands can disrupt the traditional fashion industry by incorporating sportswear designs and nautical themes into their clothing lines.
- **Marketing and Advertising Industry:** The increasing trend towards fashionable sports uniforms presents an opportunity for marketing and advertising agencies to tap into sports-oriented consumers who also value style and design.

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