# Alcohol-Free Sparkling Wines French Bloom Debuts La Cuvée 2022 as a Non-Alcoholic Sparkling Wine By Kanesa D | Published 2024-07-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/french-bloom References: [drinksretailingnews](https://drinksretailingnews.co.uk/luxury-launch-could-be-a-no-alcohol-gamechanger-jason-millar/) & [frenchbloom](https://www.frenchbloom.com/en/products/cuvee-effervescent-wine-alcohol-free)  French Bloom is introducing the sparkling La Cuvée 2022, priced at £109. This premium offering joins the brand’s existing lineup, which includes Le Blanc and Le Rosé, and further solidifies French Bloom’s position in the [non-alcoholic wine industry](https://www.trendhunter.com/trends/nonalcoholic-sparkling). Initially, French Bloom was marketed to individuals who chose not to or could not consume alcohol. However, the customer base for their alcohol-free wines has expanded significantly. It includes many enthusiastic wine drinkers who appreciate high-quality, sophisticated alternatives to traditional wines and consumers looking to transition to alcohol-free beverages. La Cuvée 2022 aims to solidify itself as an [alcohol-free alternative to premium wines](https://www.trendhunter.com/trends/lillet-blanc-0). Interested consumers can purchase La Cuvée 2022 at Annabel's, the [Raffles Hotel](https://www.trendhunter.com/trends/popup-speakeasy), 67 Pall Mall, and Claude Bosi at Bibendum. Image Credit: French Bloom ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 48% | Activity: 54% | Freshness: 26% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Premium Non-alcoholic Beverages:** The launch of high-end non-alcoholic options like La Cuvée 2022 highlights a growing demand for sophisticated alcohol-free beverages. - **Inclusive Beverage Market:** Non-alcoholic products such as French Bloom's lineup cater to both abstainers and regular wine enthusiasts, broadening market appeal. - **Hospitality Venue Partnerships:** Partnerships with prestigious venues like Annabel's and Raffles Hotel reflect the rising acceptance and integration of premium non-alcoholic options in elite hospitality settings. ### Industries Being Reshaped - **Alcohol-free Wine:** The growing trend of non-alcoholic sparkling wines introduces new competition within the traditional wine market. - **Luxury Hospitality:** High-end hotels and exclusive clubs adopting non-alcoholic premium beverages signal evolving guest preferences and diversified luxury offerings. - **Health and Wellness:** The surge in premium non-alcoholic beverages aligns with increasing consumer interest in health-conscious and mindful drinking lifestyles. ## Related on Trend Hunter - [Alcohol-Free Sparkling Wine Estates](https://www.trendhunter.com/trends/french-bloom-estate.md) - [Non-Alcoholic Celebration Spirits](https://www.trendhunter.com/trends/french-bloom-bubbly.md) - [Affordable Non-Alcoholic Wines](https://www.trendhunter.com/trends/90-cellars.md) - [Inflight Alcohol-Free Wines](https://www.trendhunter.com/trends/alcohol-free-sparkling-rose.md) - [Non-Alcoholic Sparkling Wines](https://www.trendhunter.com/trends/nonalcoholic-sparkling-wines.md) - [Alcohol-Free Wine Alternatives](https://www.trendhunter.com/trends/the-real-drinks-co-peony-blush.md) - [Celebratory Non-Alcoholic Wines](https://www.trendhunter.com/trends/society-de-la-rassi.md) - [French Non-Alcoholic Wine Collections](https://www.trendhunter.com/trends/nonalcoholic-wine-collection.md) - [Non-Alcoholic Sparkling Rosés](https://www.trendhunter.com/trends/free-af-sparkling-rose.md)