# Freeze-Dried Skincare Tablets Georgia Louise's 'Pure Molecule' Serves as a Nightly Booster By Laura McQuarrie | Published 2019-04-18 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/freezedried-skincare References: [allure](https://www.allure.com/story/georgia-louise-pure-molecule-freeze-dried-skin-care-tablets) & [georgialouise](https://www.georgialouise.com/shop/new-pure-molecule) While freeze-dried skincare may be familiar to consumers in Korea, facialist Georgia Louise is playing a part in introducing an innovative skincare category to North Americans. Georgia Louise's 'Pure Molecule' introduces next-gen skincare that's powered by such pure, potent technology that its contents need to be frozen. According to the brand, "The industry-changing manufacturing process of 'freeze-drying the four concentrations (Hyaluronic Acid, Collagen, EGF and Vitamin C) requires extreme temperatures"—of -58°F. Pure Molecule is sold with four concentrated formulas that are designed to restore, brighten and rebuild healthy skin, plus a Pure Activator. When it comes to using the products, Georgia Louise advises that consumers use Pure Molecule as a [nightly booster treatment](https://www.trendhunter.com/trends/nighttime-supplement). To do so, the [freeze-dried skincare tablet](https://www.trendhunter.com/trends/wanderluxe-beauty) can be combined with a few drops of the Pure Activator before mixing it into a serum. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 42% | Activity: 65% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### What's Driving This Trend - **Freeze-dried Skincare:** Freeze-dried skincare is introducing a new category of potent and pure skincare products to North American consumers. - **Extreme Temperature Manufacturing:** The industry-changing freeze-drying process of skincare products requires extreme temperatures of -58°F. - **Nightly Booster Treatments:** The concept of using freeze-dried skincare tablets as a nightly booster treatment is gaining popularity. ### Who This Affects Most - **Skincare:** The skincare industry has an opportunity to embrace the freeze-drying process to create more potent and effective skincare products. - **Manufacturing:** The manufacturing industry has a chance to explore and invest in extreme temperature manufacturing techniques for various products. - **Wellness:** The wellness industry can incorporate freeze-dried skincare tablets as part of nighttime skincare routines for consumers seeking innovative and effective beauty solutions. ## Related on Trend Hunter - [Freeze-Dried Skincare Masks](https://www.trendhunter.com/trends/aglow-instant-dewy-mask.md) - [Brightening Freeze-Dried Skincare](https://www.trendhunter.com/trends/licorice-exosome-treatment-orb.md) - [Firming Freeze-Dried Skincare](https://www.trendhunter.com/trends/ceramide-egf-treatment-orb.md) - [Biotech-Forward Ageing Solutions](https://www.trendhunter.com/trends/miniprotein-exosome-bioactive-ampoule.md) - [Collagen Serum Sprays](https://www.trendhunter.com/trends/facial-serum-spray.md) - [Cooling Gel Moisturizers](https://www.trendhunter.com/trends/cryo-revitalising-moisturizer.md) - [Dissolvable Skincare Systems](https://www.trendhunter.com/trends/wanderluxe-beauty.md) - [Cellular Beauty Supplements](https://www.trendhunter.com/trends/jupiter-neurosciences.md) - [Triple-Lifting Skincare Serums](https://www.trendhunter.com/trends/deep-antarctic-drop.md)