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# Light As A Brush, Night As A Canvas
Light Scrawling Freezes Time

By dane low | Published 2007-11-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/freeze-time-and-use-light-as-your-brush-light-scrawling
References: [trendhunter](http://www.trendhunter.com/danelow) & [maglite](http://www.maglite.com/)

A subculture of graffiti artists is emerging, armed with only a performance camera and a [Maglite](http://www.maglite.com). At night, they take to the dark corners of the parks and streets; however, unlike their aerosol-wielding counterparts, defacing property is not the name of the game. Instead, the art paradoxically requires one thing to harness the light: darkness. In addition, this unconventional method has another advantage over the lose-too-many-braincells-from-paint fumes ways of the past: the canvas is darkness, and light is the tool allowing them to “paint” in three dimensions!

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 83% | Activity: 97% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What Makes This Trend Stand Out

- **Light Graffiti:** The mix of photography and custom lighting effects can be explored and expanded by the TV and movie industry in creating fascinating visual effects.
- **Camera Performance Art:** Brands can leverage camera performance artists who can create unique image content for social media and advertising campaigns.
- **Nighttime Experiences:** Travel and tourism companies can create unique experiences for travelers by tapping into the ‘nighttime economy’ through night safaris or specialized nighttime tours.

### Sectors Adopting This

- **Photography:** Light graffiti represents a potential market for photographers looking to explore the fusion of urban culture and photography.
- **Advertising:** Advertisers can collaborate with light graffiti artists to create unique campaigns that build brand awareness and align with consumer values.
- **Tourism:** Travel and tourism companies can leverage light graffiti to differentiate themselves and create memorable experiences for travelers.

## Related on Trend Hunter

- [Life-Like 3D Canvases](https://www.trendhunter.com/trends/lumino.md)
- [Festive Light Painting Techniques](https://www.trendhunter.com/trends/light-painting-1.md)
- [Enigmatic Graffiti Incidents](https://www.trendhunter.com/trends/enigmatic-graffiti.md)
- [Artistic Spray Paint Events](https://www.trendhunter.com/trends/rusto.md)
- [Battle-Style Art Events](https://www.trendhunter.com/trends/the-art-of-competition.md)
- [Immersive Light Exhibits](https://www.trendhunter.com/trends/spencer-finch.md)
- [Statement Street Art](https://www.trendhunter.com/trends/surreal-street-art-1.md)
- [Lightning-Inspired Artful Exhibitions](https://www.trendhunter.com/trends/bright-light-shining.md)
- [Live Art Creation Events](https://www.trendhunter.com/trends/live-art-creation.md)
