# Well-Dressed Biker Editorials 'Free Ride' in GQ China Takes a Spin Down the Style Road By Marissa Brassfield | Published 2010-04-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/free-ride-in-gq-china References: [thefashionisto](http://thefashionisto.com/blog/2010/04/03/ben-hill-by-doug-inglish-in-free-ride-gq-china-april-2010/) & [gq](http://www.gq.com/) There's nothing hotter than a well-dressed good-looking man on a motorcycle, and 'Free Ride' in GQ China plays on this idea perfectly. Photographer Doug Inglish shot model Ben Hill on a dusty coastal road. Hill is styled by Sean Spellman in a variety of [biker-friendly denim separates](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson) and a sweet [neutral leather jacket](https://www.trendhunter.com/trends/replica-suit). Now that winter's doldrums are past us, it's time to celebrate [hot men on motorcycles](https://www.trendhunter.com/trends/distinguished-gentlemans-ride) with 'Free Ride' in GQ China. Who's with me? ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 30% | Activity: 50% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Well-dressed Biker:** Opportunity for disruptive innovation in designing fashionable and functional motorcycle apparel. - **Editorials:** Opportunity for disruptive innovation in creating captivating and stylized photo shoots for print and online magazines. - **Style Road:** Opportunity for disruptive innovation in exploring the intersection of fashion and transportation, creating stylish and sustainable commuting options. ### Industries Being Reshaped - **Fashion:** Opportunity for disruptive innovation in the development of stylish and protective motorcycle clothing and accessories. - **Photography:** Opportunity for disruptive innovation in capturing unique and visually striking images that combine fashion and lifestyle elements for editorials and advertising. - **Transportation:** Opportunity for disruptive innovation in the design and manufacturing of fashionable and eco-friendly motorcycles that cater to style-conscious riders. ## Related on Trend Hunter - [Utility Street Fashion Capsule](https://www.trendhunter.com/trends/clot-x-neighborhood.md) - [Reinvented Motorcross Gear](https://www.trendhunter.com/trends/kiko-kostadinov-x-fox-lab.md) - [Japanese Bike Culture-Themed Fashion](https://www.trendhunter.com/trends/neighborhood-x-palace.md) - [Breathtaking Bobber Motorbikes](https://www.trendhunter.com/trends/bobber-motorbikes.md) - [Dapper Dual-Tone Superbike Concepts](https://www.trendhunter.com/trends/bmw-motorrad-ch4-superbike.md) - [Fashion-Forward Suede Jackets](https://www.trendhunter.com/trends/buck-mason-1.md) - [Barebones Motorcycle Concepts](https://www.trendhunter.com/trends/barbones-motorcycle.md) - [Chinese Heritage-inspired Scooters](https://www.trendhunter.com/trends/paiggio.md) - [Lunar New Year Fashion](https://www.trendhunter.com/trends/barbour-x-feng-chen-wang.md)