# Free Pet Adoptions 'Change a Pet's Life Day' Aims to Re-Home 3000 Animals By Cecilia Biemann | Published 2009-01-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/free-pet-adoptions-change-a-pets-life-day-aims-to-re-home-3000-animals References: [upi](http://www.upi.com/Top_News/2009/01/14/3000_free_pet_adoptions_to_be_available/UPI-10241231951431/) & [feedingisbelieving](http://feedingisbelieving.com) Around 3,000 pets will be available for [free adoption at animal shelters](https://www.trendhunter.com/trends/adopt-me) throughout the United States as part of the Change a Pet’s Life Day initiative to be held on January 24. Organized by [pet food chain](https://www.trendhunter.com/trends/purina-days), Hill’s Pet Nutrition, the aim is to attract people to adopt a new pet in need of a home, and to draw attention to [300 participating shelters](https://www.trendhunter.com/trends/shelters-united). Hill’s has generously offered to pay all fees for the first ten adoptions at each participating shelter on the day, fees which range from $25 to $300. A list of participating shelters is available at feedingisbelieving.com ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 4% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Key Themes Behind This Trend - **Free Pet Adoptions:** Offering free pet adoptions is a growing trend amongst animal shelters and pet stores who want to increase the adoption rates of abandoned or rescued animals. - **Community-based Animal Welfare:** Collaborations between animal shelters, pet food chains, and local communities are becoming more popular as a way to find homes for rescued animals and increase awareness about the importance of animal welfare. - **Corporate Social Responsibility:** Companies are starting to take more responsibility for animal welfare, as shown by Hill's Pet Nutrition's initiative to cover the first ten adoption fees at participating animal shelters during Change a Pet's Life Day. ### Where This Applies - **Animal Rescue and Adoption:** The animal rescue and adoption industry has a growing opportunity to increase awareness about abandoned and rescued animals, and to collaborate with corporations and communities to find loving homes for them. - **Pet Food:** Pet food companies have an opportunity to demonstrate their commitment to animal welfare and explore partnerships with animal shelters and adoption organizations to find homes for rescued pets. - **Corporate Philanthropy:** Companies can make a difference in their communities and demonstrate their social responsibility by supporting animal welfare initiatives, such as free pet adoptions, and partnering with local animal shelters and adoption organizations. ## Related on Trend Hunter - [Large-Scale Adoption Initiatives](https://www.trendhunter.com/trends/best-adoption-event-ever.md) - [Free Dog Adoption Campaigns](https://www.trendhunter.com/trends/pedigree-for-dc-shelter.md) - [Livestream Adoption Campaigns](https://www.trendhunter.com/trends/february-14th-livestream.md) - [Valentine's Day Pet Activations](https://www.trendhunter.com/trends/valentines-day-party.md) - [Game-Based Pet Adoption Events](https://www.trendhunter.com/trends/gamebased-pet-adoption-event.md) - [Adoptable Cat App Takeovers](https://www.trendhunter.com/trends/date-cats-not-humans.md) - [Senior Dog Adoption Campaigns](https://www.trendhunter.com/trends/trusted-housesitters.md) - [Festive Pet Photo-Op Initiatives](https://www.trendhunter.com/trends/holiday-portraits-of-pets.md) - [Service Humans Programs](https://www.trendhunter.com/trends/service-humans-needed.md)