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# Magnificently Magnetic Fluids
Fraser Ross’s Magnetic Fluid May Sculpt a New Era for Art

By Simal Yilmaz | Published 2013-03-08 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/fraser-ross
References: [artnau](http://www.artnau.com/2013/02/dark-senses/) & [fraser-ross](http://www.fraser-ross.com/Dark-Senses)

Fraser Ross, a design studio based in Glasgow, Scotland, has just launched an exciting new project by the name of [Dark Senses](https://www.trendhunter.com/trends/acme-weather-app). The project is the exploration of a magnetic fluid that behaves as a receptor to external environmental stimuli in its solid form. This fluid can be interacted with through magnets and creates very interesting visuals. This open-ended discovery is currently given an artistic angle until substantial uses are to be initiated with it.

“The project explores the possibility of [futuristic wearable textiles](https://www.trendhunter.com/trends/motorskins-selk) through the creation of magnetic surfaces embellished with magnetic fluids, creating an ever-changing, sensory silhouette” explains Fraser Ross. I can easily see it being quickly adopted by movie sets and marketers with creative ideas.

The material has been created with ferrofluid, neodymium magnets, water, propanol, glass, brass and a fan.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 27% | Activity: 40% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Science](https://www.trendhunter.com/science)

## Key Themes

### Key Themes Behind This Trend

- **Magnetic Fluid Art:** The rise in popularity of magnetic fluid art as a unique form of artistic expression presents opportunities for artists and galleries to capitalize on its novelty.
- **Magnetic Textile Design:** The development of magnetic textiles using magnetic fluids opens up opportunities for fashion and textile designers to explore new materials and shapes.
- **Interactive Magnetic Installations:** The use of magnetic fluid in interactive installations offers opportunities for experiential marketing and advertising campaigns.

### Where This Applies

- **Art and Design:** Art galleries, artists, and designers can leverage the unique properties of magnetic fluid to create innovative and eye-catching works.
- **Fashion and Textiles:** Fashion and textile designers can incorporate magnetic fluids into garments and accessories, creating new and unique design possibilities.
- **Marketing and Advertising:** Magnetic fluid can be used by marketers and advertisers to create interactive and engaging installations and displays that leave lasting impressions.

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