# Typographic Architecture Artwork Frank Magnotta Will Dazzle Your Eyes With Text Towers By Jason Soy | Published 2011-07-08 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/frank-magnotta References: [designaside](http://www.designaside.com/10703/arte/frank-magnotta?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:) & [fmagnotta](http://www.fmagnotta.com/) [Typographic art](https://www.trendhunter.com/trends/wordart) is surfacing on the Internet left and right, but only Frank Magnotta is utilizing fonts as building blocks for some funky far-out architecture. An M.F.A. graduate of the [University of Illinois](https://www.trendhunter.com/trends/wiggle-collection), Frank Magnotta is highly skilled at taking letters and tiling them up until unique architectural creations are formed. To top it all off, Frank Magnotta doesn't even make any of these masterpieces with the aid of a computer, as everything is [hand-drawn using only a pencil](https://www.trendhunter.com/trends/unleash-your-genius). **Implications** - With the advent of computer-generated graphics saturating North America media, consumers are now turning to traditional art mediums that they are familiar and are more readily able to empathize with. Corporations looking to convey messages of authenticity may consider utilizing traditional fine arts graphics rather than digital ones. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 39% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What's Driving This Trend - **Traditional Fine Arts Graphics:** Corporations may consider utilizing traditional fine arts graphics to convey messages of authenticity. - **Typography in Architecture:** Exploring the use of typography as building blocks in architectural creations presents disruptive innovation opportunities in the design industry. - **Hand-drawn Artwork:** The resurgence of hand-drawn artwork allows for unique and personalized creations, offering disruptive innovation prospects in the art industry. ### Who This Affects Most - **Advertising and Marketing:** Advertising agencies can disrupt the industry by incorporating traditional fine arts graphics to convey authentic messages in their campaigns. - **Architecture and Design:** The use of typography as building blocks in architectural creations can introduce disruptive innovations in the field of architecture and design. - **Fine Arts and Illustration:** The renaissance of hand-drawn artwork provides opportunities for disruptive innovation in the fine arts and illustration industry. ## Related on Trend Hunter - [Modular Typography Stamp Kits](https://www.trendhunter.com/trends/modular-typography-stamp-set.md) - [Typographic-Inspired Intricate Textiles](https://www.trendhunter.com/trends/glyph-collection.md) - [Paper-Made Mosaic Artwork](https://www.trendhunter.com/trends/real-life-architecture-exhibition.md) - [Modular Typography Stamp Sets](https://www.trendhunter.com/trends/blockface.md) - [Sculptural Paper Designs](https://www.trendhunter.com/trends/fragmenti.md) - [Dynamic Mathematically Shaped Surfaces](https://www.trendhunter.com/trends/mathematically-shaped.md) - [AI-Generated Real-World Transformations](https://www.trendhunter.com/trends/ai-generated-world.md) - [Interactive Typo Art Installations](https://www.trendhunter.com/trends/loveegolov.md) - [Laser-Cut Urban Artistry](https://www.trendhunter.com/trends/laser-cut-city-maps.md)