# Abract Amphitheaters The Frank Gehry New World Center Adds a Fresh Angle to Live Music By Alex Scott | Published 2011-01-28 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/frank-gehry-new-world-center References: [dezeen](http://www.dezeen.com/2011/01/26/new-world-centre-by-frank-gehry/) & [west8.nl](http://www.west8.nl/) For those of you in both [architecture and audio](https://www.trendhunter.com/trends/rhapsody), you know how crucial design is when it comes to achieving the perfect sonic experience. The Frank Gehry New World Center brings together ultramodern aesthetics with sate of the art sound engineering. While the exterior resembles a beautiful modern art museum, the interior is even more impressive. The 756-person capacity [concert hall](https://www.trendhunter.com/trends/powell-hall) features [massive sails](https://www.trendhunter.com/trends/sail-congress-centre) which act as both sound deflectors as well as video projectors, displaying shots and scenes from the surrounding neighborhood while the symphony plays. The Frank Gehry New World Center is the perfect blend of design and science. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 16% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### Why This Trend Is Growing - **Ultramodern Aesthetics:** Exploring innovative designs that combine modern aesthetics with functional features for enhanced user experiences. - **Sonic Engineering:** Employing state-of-the-art sound engineering techniques to create immersive and high-quality audio experiences. - **Integrated Projection:** Utilizing projection technology to enhance live performances and create visually stunning experiences for audiences. ### Industries Being Reshaped - **Architecture:** Architects can incorporate ultramodern aesthetics and innovative sound engineering techniques to create visually striking and acoustically impressive spaces. - **Audio Technology:** Audio technology companies can develop advanced sound engineering solutions to deliver immersive and high-quality audio experiences. - **Entertainment:** Entertainment venues can adopt integrated projection systems to enhance live performances and captivate audiences with visually stunning multimedia displays. ## Related on Trend Hunter - [Trio Cuboid Music Buildings](https://www.trendhunter.com/trends/edward-and-joyce-linde-music-building.md) - [Perorated Brickwork Music Centers](https://www.trendhunter.com/trends/the-gong.md) - [Harbor Opera Landmarks](https://www.trendhunter.com/trends/hamburg-state-opera.md) - [Viewing Box Cultural Centers](https://www.trendhunter.com/trends/the-center-for-arts-innovation.md) - [Everchanging Water-Based Theaters](https://www.trendhunter.com/trends/yichang-grand-theatre.md) - [Airborne Concert Halls](https://www.trendhunter.com/trends/arka-nova.md) - [Immersive Listening Home Experiences](https://www.trendhunter.com/trends/house-of-sound.md) - [Stone Building Auditoriums](https://www.trendhunter.com/trends/centre-de-congrs.md) - [Performance Hall Expansions](https://www.trendhunter.com/trends/powell-hall.md)