# Spectacle Style Guides The 'Framed: Who Are You?' Chart is Eye-Opening By Courtney Scharf | Published 2012-06-06 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/framed-who-are-you References: [holykaw.alltop](http://holykaw.alltop.com/what-your-glasses-say-about-you-chart?tu3=1) & [readingglassesshopper](http://www.readingglassesshopper.com/blog/2012/05/glasses-style/) The 'Framed: Who Are You? chart, created by Reading Glasses Shopper, gives a hilarious run-through of what people may make of one's [choice of spectacles](https://www.trendhunter.com/trends/shenseea). From hipster to artist and everywhere in between, the chart is a hilarious (albeit stereotype-based) take on the personalities behind these [popular styles](https://www.trendhunter.com/trends/vintage-soul-collection). The guide is extremely straightforward and contains little text apart from a short title for each pair. Minimalist and exceptionally well-designed with wonderfully whimsy graphics, the chart is a pleasure to look at and even more fun to read. The scheme of the graph is extremely subtle, featuring a muted background with popping (but not overwhelming) colored glasses. Referencing multiple cultural trends and icons, this graph is intriguing regardless of whether a reader is in the market for a [new pair of glasses](https://www.trendhunter.com/trends/the-framery). ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 38% | Activity: 56% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What's Driving This Trend - **Eyewear Stereotyping:** The trend of humorously stereotyping personalities based on eyewear choices presents an opportunity for companies to create personalized marketing campaigns. - **Minimalist Design:** The trend of subtle and well-designed infographics presents an opportunity for companies to visually communicate complex information in a simple and visually appealing way. - **Whimsical Graphics:** The trend of using playful and whimsical graphics presents an opportunity for companies to enhance their brand identity and create more engaging content. ### Who This Affects Most - **Eyewear Industry:** Companies in the eyewear industry can use this trend to create personalized marketing campaigns that connect with customers on a deeper level. - **Marketing Industry:** Marketers can leverage the minimalist design trend to create high-impact infographics that clearly communicate complex information and capture audience attention. - **Design Industry:** Designers can use the trend of playful and whimsical graphics to create visual content that stands out and creates a memorable brand identity. ## Related on Trend Hunter - [Versatile Eyewear Collections](https://www.trendhunter.com/trends/framery.md) - [Brutalist-Inspired Eyewear Stands](https://www.trendhunter.com/trends/craighill-1.md) - [Eclectic Eyewear Collections](https://www.trendhunter.com/trends/artsy-eyewear-collection.md) - [Timeless Statement Frames](https://www.trendhunter.com/trends/frances-valentine-x-caddis-eyewear.md) - [Vintage-Inspired Dynamic Eyewear](https://www.trendhunter.com/trends/bru-eyewear-1.md) - [Freestanding Metallic Eyewear Holders](https://www.trendhunter.com/trends/eyewear-stand.md) - [Modern Chic Eyewear Stores](https://www.trendhunter.com/trends/eyewear-retail.md) - [Vintage Silhouette Eyewear](https://www.trendhunter.com/trends/modern-retro-collection.md) - [Slender Sculptural Glasses Launches](https://www.trendhunter.com/trends/xena-glasses.md)