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# Meditative Fragranced Candles
7 Over 7's Candle Takes Cues from New-Age Meditative Practices

By Laura McQuarrie | Published 2020-08-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fragranced-candle
References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/7_Over_7_makes_home_fragrance_debut_inspired_by_newage_meditative_practices/169223) & [live7over7](https://www.live7over7.com/)

7 [Over 7](https://www.trendhunter.com/trends/draft-latte-strawberry-mocha) is a new brand that's focused on sharing [fragranced candles](https://www.trendhunter.com/trends/scented-candle-1) that are designed to enhance meditation and self-development practices. Aligned with the chakra system, the home fragrance brand makes seven candles that can be used with a specific intention or matched to a specific emotion.

While the Knowing Alpine scented candle shares herbaceous citrus notes that support clarity of mind, the Wilful Tonic candle explores spicier citrus scents to "imbue a sense of conviction, focus, tenacity; quiet confidence that is infectious." Shoppers can filter their experience by intention and choose whether they'd like a candle that supports grounding, expression, love or something else.

 7 Over 7 makes it possible for customers to make the most of their [hand-crafted ceramic vessels](https://www.trendhunter.com/trends/artisanal-candle-collection) by refilling them.

Image Credit: 7 Over 7

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 72% | Activity: 67% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Key Themes Behind This Trend

- **Fragranced Meditation Products:** Creating products designed to enhance meditation and self-development practices with an emphasis on aromatherapy.
- **Chakra-based Home Fragrances:** Aligning home fragrances with the seven chakra systems for intention-matching aromatherapy.
- **Sustainable Candle Refills:** Offering customers a sustainable option to refill their hand-crafted ceramic candle vessels.

### Where This Applies

- **Home Fragrance Industry:** Innovating by developing fragrances aligned with new-age practices like meditation and chakra based intentions.
- **Aromatherapy Marketplace:** Providing products that enhance the therapeutic effects of aromatherapy through intention matching and chakra alignment.
- **Sustainable Home Decor Industry:** Developing product offerings centered around designing a sustainable home, including refillable and reusable home decor items like the hand-crafted ceramic candle vessels.

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