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# Doll-Inspired Pink Timepieces
Fossil is Launching a New Barbie-Themed Watch Collection

By Kanesa D | Published 2023-07-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fossil-1
References: [wwd](https://wwd.com/pop-culture/new-fashion-releases/barbie-x-fossil-collection-release-info-1235719142/) & [fossil](http://fossil.com)

Fossil, an American watch and lifestyle brand, has officially launched a new collection inspired by the new Barbie movie. The collection brings a wide range of bold pink accessories, including watches, leather pieces, and jewelry. Highlights include the 'Raquel' watch, the 'Liza' camera bag, the 'Penrose' wallet crossbody, and other eye-catching additions.

“We’re thrilled to launch this collaboration to celebrate Barbie, a global icon with a long legacy of sparking joy and imagination. Our designers were inspired by her style archives — reimagined in a fresh, modern way — and we hope our customers enjoy the combination of nostalgia and creativity,” Melissa Lowenkron, Fossil’s chief brand officer said in a statement.

The Barbie x Fossil collection is available online at the Fossil website and will debut in stores on July 10.

Image Credit: Fossil

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 82% | Activity: 84% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### What Makes This Trend Stand Out

- **Bold Pink Accessories:** Opportunity to tap into the demand for vibrant and eye-catching accessories inspired by popular culture icons like Barbie.
- **Nostalgic Fashion Collaborations:** Chance to create unique fashion collections that combine nostalgia with modern design elements, targeting consumers seeking a sense of nostalgia and style.
- **Movie-inspired Collections:** Innovation possibility to create product lines inspired by popular movies, appealing to fans who want to showcase their love for a particular film.

### Sectors Adopting This

- **Fashion Accessories:** Fashion accessory brands can explore the trend of incorporating bold pink and nostalgic elements into their product lines, capturing the interest of fashion-forward consumers.
- **Lifestyle Brands:** Opportunity for lifestyle brands to collaborate with iconic characters and movies, creating collectible and stylish items that resonate with nostalgic and fashion-conscious customers.
- **Watch and Jewelry Brands:** Innovative avenues for watch and jewelry brands to create limited edition collections based on popular culture icons, appealing to collectors and enthusiasts alike.

## Related on Trend Hunter

- [Doll-Inspired Bright Timepieces](https://www.trendhunter.com/trends/barbie-and-casio.md)
- [Iconic Doll Accessory Collaborations](https://www.trendhunter.com/trends/barbie-x-aldo-2024.md)
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- [Toy-Themed Film Figurines](https://www.trendhunter.com/trends/funko-pop-movies-barbie.md)
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