# Military Headdresses 'Forward March' in Vogue UK Blends Flash & Formality By Marissa Brassfield | Published 2009-09-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/forward-march-vogue-uk References: [fashiongonerogue](http://www.fashiongonerogue.com/2009/09/bette-franke-in-forward-march-for-vogue-uk/) & [vogue](http://www.vogue.co.uk/) 'Forward March' in [Vogue](https://www.trendhunter.com/trends/forever-care) UK shows that the future of [military fashion](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk) is here, and it's a blend of formal cues and cosmopolitan style. In the first image, for example, a military-style cap takes a tribal turn with giant feathers arranged in a headdress-like fashion. Later in the editorial, the embellished sleeves frequently seen on [military-style coats](https://www.trendhunter.com/trends/brigade) are adorned with feathers to soften their look. Fur and feathers are featured throughout 'Forward March' in Vogue UK. Check out the full editorial, which was shot by Kai Z. Feng and stars model Bette Franke, in the gallery above. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 69% | Activity: 72% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Military Fashion:** Disruptive innovation opportunity: Explore the integration of formal cues and cosmopolitan style in military-inspired clothing. - **Embroidered Sleeves:** Disruptive innovation opportunity: Create military-style coats with embroidered sleeves adorned with feathers for a softer, more unconventional look. - **Fur and Feathers:** Disruptive innovation opportunity: Incorporate fur and feather elements into military-inspired fashion to add texture and visual interest. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Collaborate with designers to create cutting-edge military-inspired fashion that combines formal and cosmopolitan influences. - **Photography:** Disruptive innovation opportunity: Explore new artistic approaches in military fashion photography by incorporating feathers and unconventional headdresses. - **Cosmetic:** Disruptive innovation opportunity: Develop cosmetics that complement military-inspired fashion, such as feather-inspired makeup looks or fur-themed nail art. ## Related on Trend Hunter - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Contemporary Military Fashion Brands](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk.md) - [Silky Camouflage-Design Capsules](https://www.trendhunter.com/trends/lisous-empire-collection.md) - [Artful Camo Fashion](https://www.trendhunter.com/trends/skylrk-camo.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Spring-Ready Militaristic Streetwear](https://www.trendhunter.com/trends/alpha-industries-2.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md)