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# Dubtastic Timepieces
The Limited-Edition Fortis Spaceleader Chronograph from Volkswagen

By Michael Hines | Published 2010-04-19 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/fortis-spaceleader-chronograph
References: [autoblog](http://www.autoblog.com/2010/04/14/the-award-winning-fortis-spaceleader-chronograph-by-volkswagen-d/) & [vw](http://www.vw.com/)

The [Fortis](https://www.trendhunter.com/trends/fortis-novonaut-amadee24) Spaceleader Chronograph from [Volkswagen](https://www.trendhunter.com/trends/volkswagen-id-cross) is a slick-looking watch. Volkswagen is known primarily as a car manufacturer, but a Volkswagen watch has been a sorely desired accessory for some time.

Volkswagen answered our burning desires with the Fortis Spaceleader Chronograph. This watch looks amazing, and, like all good things, it is [a rarity](https://www.trendhunter.com/trends/canfield-speedway-lap-07-watch). Only 2,012 will be made. Everyone knows exclusivity is what separates good watches from great watches. I'll take two, please.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 44% | Activity: 81% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Exclusive Limited-edition Watches:** The demand for limited-edition watches provides an opportunity for companies to capitalize on exclusivity and create unique, sought-after timepieces.
- **Diversification of Brands:** Brands expanding their offerings beyond their core products, like Volkswagen creating a watch, can attract new customers and increase brand loyalty.
- **Desire for Unique Accessories:** Consumers' desire for unique accessories presents an opportunity for businesses to create innovative and distinctive products, such as Volkswagen's Fortis Spaceleader Chronograph.

### Where This Applies

- **Watch Manufacturing:** The watch manufacturing industry can benefit from creating limited-edition timepieces that cater to the demand for exclusivity and rarity.
- **Automotive:** The automotive industry can explore diversifying their product offerings and expanding into other industries, like Volkswagen creating a watch, to attract new customers and enhance brand perception.
- **Fashion and Accessories:** The fashion and accessories industry has an opportunity to tap into the desire for unique accessories by creating innovative and distinctive products, such as exclusive watches like the Fortis Spaceleader Chronograph from Volkswagen.

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