# Collector's Color Formula Guides PANTONE and Supreme Introduce the New Formula Guide By Amy Duong | Published 2024-10-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/formula-guide References: [community.designtaxi](https://community.designtaxi.com/topic/5786-pantone-x-supreme-paint-your-world-with-street-cred-with-collectors-formula-guide/) & [pantone](https://www.pantone.com/pantone-formula-guide/)  [PANTONE](https://www.trendhunter.com/trends/pantone-dualities) works in collaboration with [Supreme](https://www.trendhunter.com/trends/supreme-and-the-north-face-1) on the Formula Guide, which is a custom edition of its iconic Formula Guide. According to PANTONE, the Formula Guide is the leading #1 bestselling guide and “the worldwide standard for choosing and matching colors that inspire, elevate, and celebrate design.” This is a unique collectible for Supreme and it is made to complement its Fall/Winter 2024 series which features a range of possibilities for collectors. It was released on October 10th and the special-edition designer's tool that brings all of the 2,390 [PANTONE Spot Colors](https://www.trendhunter.com/trends/pantone-partnered) from the PANTONE Graphics System. All of these are nearly organized on the paper stocks -- both of which are coated and uncoated. Image Credit: PANTONE, Supreme ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 37% | Activity: 21% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Designer Collectibles:** The surge in designer collaborations with fashion labels highlights the growing market for high-end collectible design tools. - **Custom Color Guides:** Collaboration between brands to create custom color guides presents new opportunities for personalized and exclusive design resources. - **Seasonal Product Launches:** Aligning product releases with seasonal fashion collections provides a strategic synergy for cross-promotional marketing. ### Where This Applies - **Fashion:** The intersection of fashion and design tools signals an innovative trend in integrating functional art with high fashion collections. - **Graphic Design:** Developing specialized color guides enhances the resources available to graphic designers, contributing to more precise and inspired work. - **Collectibles:** Limited-edition designer tools create a niche market within the broader collectibles industry, attracting both enthusiasts and professional users. ## Related on Trend Hunter - [Couture Color Palettes](https://www.trendhunter.com/trends/pantone-dualities.md) - [Aluminum Packaging Color Palettes](https://www.trendhunter.com/trends/color-libraries.md) - [Paint Brand Marker Shades](https://www.trendhunter.com/trends/royal-talens.md) - [Digital Color Ecosystems](https://www.trendhunter.com/trends/color-library.md) - [Chromatic Inspiration Digital Platforms](https://www.trendhunter.com/trends/color-insider.md) - [Color-Focused NFT Collections](https://www.trendhunter.com/trends/pantone-color-of-the-year-2022.md) - [Color-Inspired Spirit Packagings](https://www.trendhunter.com/trends/jagermeister-x-pantone.md) - [3D Printer Color Swatches](https://www.trendhunter.com/trends/the-print-codex.md) - [Color-of-the-Year NFTs](https://www.trendhunter.com/trends/polygon1993.md)