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# Luxe Doppelganger Bags
Louis Stewart is Coming out on His Own Line

By JDurhamII | Published 2010-12-20 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/former-louis-vuitton-employee-starts-his-own-line
References: [socialtikmag](http://www.socialtikmag.com/louis-stewart-the-man-behind-the-man/) & [louisstewartcollection](http://louisstewartcollection.com/)

Louis Stewart is a former employee at [Louis Vuitton](https://www.trendhunter.com/trends/louis-vuitton-sandwich-bag) who is solidifying his own stake in the [luxury bag market](https://www.trendhunter.com/trends/soffiettaluxe-hobo-bag). Already creating quite the buzz, these [customizable and beautifully crafted shoulder pieces](https://www.trendhunter.com/trends/artycapucines-vii) of art will soon be the statement maker of the season amongst celebrities and fashionistas alike.

Attention to detail is clearly the focus with Louis Stewart. I suggest checking there beautiful bags out—you don’t want to fall behind the curve.

**Implications** - With the credit crunch coming to an end, consumers are seeking out products that offer some luxury. Items that inject an element of glamor into a customer's lifestyle appeal to those who want to experience exclusivity.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 10% | Activity: 83% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### Key Themes Behind This Trend

- **Customizable Luxury Bags:** The trend of customizable, exclusive and premium products appeals to customers who seek exclusivity and glamor experiences.
- **Former Industry Employees Creating Their Own Line:** More and more industry professionals are branching out to create their own product lines and cater to a more niche market.
- **Attention to Detail in Luxury Fashion:** Consumers are demanding more than just a logo for their luxury goods; they want the exclusive attention to detail that only true craftsmanship can provide.

### Where This Applies

- **Luxury Fashion:** Luxury brands are being challenged to create new products that appeal to niche markets and customize their offerings.
- **Craftsmanship:** With the demand for exclusive, premium products comes an opportunity for skilled craftsmen to showcase their skills and create unique, personalized pieces.
- **Experiential Retail:** Retailers are exploring new ways to engage customers and create a personalized shopping experience that offers more than just a transactional purchase.

## Related on Trend Hunter

- [Luxe Lunchtime-Inspired Accessories](https://www.trendhunter.com/trends/louis-vuitton-sandwich-bag.md)
- [Bouquet-Themed Luxury Bags](https://www.trendhunter.com/trends/flower-bouquet-bag.md)
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- [Elevated Heritage-Inspired Metropolitan Bags](https://www.trendhunter.com/trends/express-handbag.md)
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- [Pill-Scattered Luxe Bag Designs](https://www.trendhunter.com/trends/keepall-bag.md)
- [Bag-Accented Bag Designs](https://www.trendhunter.com/trends/plastic-bag.md)
