# Grayscale Lady-Like Photography The FORD Women SS13 Show Package is Classically Feminine By Meghan Young | Published 2012-09-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ford-women-ss13-show-package References: [fashionising](http://www.fashionising.com/pictures/b--the-classic-side-of-bambi-northwood-blyth-28869.html) & [fordmodels](http://www.fordmodels.com/) The [FORD](https://www.trendhunter.com/trends/horse-power-collection) Women SS13 Show Package concentrates on the ladylike qualities of the agency's models. Clad in [all-white ensembles](https://www.trendhunter.com/trends/jiyongkim-fw25) and captured against a rustic wood panel wall also painted in white, the pretty grayscale images conjure up thoughts of the countryside. In particular, it will make people think of wealthy women vacationing in the Hamptons. Starring models Julia Nobis, Hanne Gaby Odiele and Bambi Northwood-Blyth among many others, the FORD Women SS13 Show Package was shot by photographer Paul Rowland. Crisp and clean, the images are also inherently feminine, focusing on the classic beauty of each woman. Styled by Daniel Edley, the looks were perfected by beauty artist Vassilis Kakkinidis, who gave the models a retro element with [full makeup and glossy hair](https://www.trendhunter.com/trends/il-pranzo-campaign). Overall, the FORD Women SS13 Show Package is stunning. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 90% | Activity: 72% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Feminine Aesthetic:** The trend towards a classic and ladylike aesthetic is disrupting fashion, beauty, and home decor industries. - **Grayscale Photography:** The trend towards a grayscale and rustic look is disrupting photography, fashion, and home decor industries. - **Retro Glamour:** The trend towards a retro and glamorous look is disrupting fashion, beauty, and entertainment industries. ### Sectors Adopting This - **Fashion:** The fashion industry could capitalize on this trend by incorporating classic and ladylike designs in their clothing lines. - **Photography:** The photography industry could capitalize on this trend by offering grayscale photoshoots for fashion and beauty brands. - **Beauty:** The beauty industry could capitalize on this trend by offering retro-inspired makeup and hair looks for special occasions. ## Related on Trend Hunter - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md)