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# Four-Wheel Recording Studios
The Ford Focus DJ Booth Puts Audio Above All Else

By Michael Hines | Published 2013-01-02 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/ford-focus-dj-booth
References: [carbuzz](http://www.carbuzz.com/news/2013/1/1/Ford-Focusses-on-the-Recording-Industry-7712309/) & [galpinautosports](http://galpinautosports.com/)

The [Ford](https://www.trendhunter.com/trends/What-in-the-Frunk) Focus DJ booth is more or less a mobile dance club. The custom job was built by [Galpin Auto Sports](https://www.trendhunter.com/trends/galpin) to promote the TV show *Gimme the Gig II*. Grammy-winning producer Don Was contributed his expertise to the project. The Focus was left untouched under the hood. The real action is in the interior.

The Ford Focus DJ booth is decked out in audio equipment. The finished product features BAE preamps, Empirical Labs compressors, microphones, headphones and a complete sound system provided by Sony. A matte black wrap with red accents rounds out the project. The Ford Focus DJ booth is certainly original, and looks to be a bit more spacious than the [Nissan](https://www.trendhunter.com/trends/nissan-primastar-flexvan) Juke that was customized by the Ministry of Sound in 2012.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 28% | Activity: 27% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Mobile DJ Booths:** The trend of transforming vehicles into DJ booths provides a unique and immersive music experience on-the-go.
- **Custom Automotive Promotions:** The trend of customizing vehicles for promotional purposes offers a creative and attention-grabbing marketing strategy.
- **Integration of Music and Technology:** The trend of incorporating advanced audio equipment into vehicles demonstrates the growing synergy between music and technology.

### Where This Applies

- **Automotive:** The automotive industry can leverage the trend of custom automotive promotions to attract customers and create buzz around their brand.
- **Entertainment:** The entertainment industry can explore the trend of mobile DJ booths to offer unique experiences at concerts, festivals, and events.
- **Consumer Electronics:** The consumer electronics industry can capitalize on the trend of integrating music and technology by offering innovative audio solutions for vehicles.

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