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# Americana Auto Apparel
Ford and Forever 21 Teamed Up for a Summer Fashion Line

By Riley von Niessen | Published 2019-06-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ford-and-forever-21
References: [forever21](https://www.forever21.com/ca/shop)

[Ford](https://www.trendhunter.com/trends/horse-power-collection) and [Forever 21](https://www.trendhunter.com/trends/forever-21-x-disney) have joined to come up with a series of collaborative designs in time for the summer, with the Americana auto-inspired fashion line boasting a wide range of tees, crop tops, skirts, jackets, pullovers, and much more.

All of the pieces are branded with Ford's name, logo, or [classic racetrack imagery](https://www.trendhunter.com/trends/levis-x-mclaren), giving the pieces a sporty yet nostalgic aesthetic. The pieces can be worn on their own for a more subtle look, or paired up with their matching counterparts for a statement-making look that's perfect for summer festivals or other events.

The Ford and Forever 21 collection is available at Forever 21 stores on a nation-wide basis, and can also be found on the brand's web store.

Image Credit: Forever 21

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 94% | Activity: 82% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What's Driving This Trend

- **Collaborative Fashion:** Collaborative designs between companies can create unique fashion lines that are appealing to different markets.
- **Branded Apparel:** Branded apparel can create a sense of nostalgia and create a deeper connection with consumers.
- **Sporty Fashion:** Sporty fashion is becoming more mainstream and is a popular trend among younger demographics.

### Who This Affects Most

- **Automotive:** Collaborations between automotive companies and fashion brands can help integrate branding and create new revenue streams.
- **Retail:** Collaborative fashion lines can create a unique selling opportunity for retailers and draw in a wider range of consumers.
- **Fashion:** Fashion brands can benefit from collaborations with other industries, such as automotive, to create unique and innovative designs.

## Related on Trend Hunter

- [Retro-Inspired Collaborative Fashion](https://www.trendhunter.com/trends/horse-power-collection.md)
- [Auto-Inspired Apparel Capsules](https://www.trendhunter.com/trends/percival-x-ford.md)
- [Toy-Inspired Sportscar Apparel](https://www.trendhunter.com/trends/wrangler-x-hot-wheels.md)
- [Americana Autumn Apparel](https://www.trendhunter.com/trends/coors-banquet-and-brixton-1.md)
- [Back-To-School Disney-Inspired Fashion Lines](https://www.trendhunter.com/trends/forever-21-x-disney.md)
- [Toy Car-Inspired Fashion Capsules](https://www.trendhunter.com/trends/hot-wheels-and-maje.md)
- [Tween-Focused Motorsport Capsules](https://www.trendhunter.com/trends/nascar-x-justice.md)
- [Metaverse Apparel Collections](https://www.trendhunter.com/trends/forever-21-2.md)
- [African American-Inspired Auto Campaigns](https://www.trendhunter.com/trends/What-in-the-Frunk.md)
