# 'Star Wars' Watch Sets The Force Unleashed G-Shock Watch is a Dark Side Time-Tracker By Michael Hines | Published 2010-10-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/force-unleashed-g-shock References: [highsnobiety](http://www.highsnobiety.com/news/2010/10/03/complex-x-lucasarts-star-wars-the-force-unleashed-ii-g-shock-watches/) & [lucasarts](http://www.lucasarts.com/games/theforceunleashed2/) Video games have officially crossed over into the timepiece department with the release of the Star Wars: The Force Unleashed G-Shock watch. This [watch set](https://www.trendhunter.com/trends/undefeated-x-gshock-dwe5600) comes in two different styles and was created to celebrate the release of the new 'Star Wars: The Force Unleashed' [video game](https://www.trendhunter.com/trends/casio-x-pacman). The watch comes in two different styles, Darth Vader and Starkiller (Vader's apprentice in the game). Only 50 pairs of these watches will be made, making these an instant [collector's item](https://www.trendhunter.com/trends/ghost-in-the-shell-dw5600) amongst gamers, 'Star Wars' fans and watch enthusiasts. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 63% | Activity: 74% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### Key Themes Behind This Trend - **Video Game-themed Timepieces:** Watchmakers can capitalize on the growing popularity of video games by creating limited-edition, themed timepieces to attract collectors and fans alike. - **Limited Collector's Editions:** Brands can market limited collector's editions of products as instant must-haves among dedicated fan groups, like 'Star Wars' enthusiasts. - **Crossover Merchandise:** Crossover merchandise, like video game-themed watches, can help companies build buzz and boost sales by appealing to a wider range of interests and fandoms. ### Where This Applies - **Watchmaking:** Watchmakers can team up with popular video game franchises and other entertainment properties to create unique timepieces for fans and collectors. - **Video Games:** Video game companies can explore opportunities to expand their product lines into crossover merchandise, like limited-edition watches, to tap into loyal fan bases. - **Entertainment Merchandise:** Entertainment merchandising can take advantage of the appeal of limited-edition, collector's items, like video game-themed watches, to drive sales and engage fans. ## Related on Trend Hunter - [Subtly Sci-Fi Watch Designs](https://www.trendhunter.com/trends/star-wars-x-citizen-rebel-starfighter-boxed-set.md) - [Retro-Futuristic Collector Watches](https://www.trendhunter.com/trends/marvel-and-gshock.md) - [Superhero-Honoring Watch Ranges](https://www.trendhunter.com/trends/gshock-x-fantastic-four.md) - [Retro Calculator-Inspired Timepieces](https://www.trendhunter.com/trends/gshock-gw6900nasa241.md) - [Celebratory Celestial Timepieces](https://www.trendhunter.com/trends/gshock-gcwb5000un-carbon-edition.md) - [Honorary Digital Musician Timepieces](https://www.trendhunter.com/trends/gshock-x-pleasures-dw5600pdp1.md) - [Dark Sci-Fi Capsules](https://www.trendhunter.com/trends/darc-sport.md) - [Retro Sci-Fi Series Timepieces](https://www.trendhunter.com/trends/casio-and-stranger-things.md) - [Y3K Aesthetic Timepieces](https://www.trendhunter.com/trends/gshock-gav01.md)