# Social Video Algorithm Transparency
TikTok Explains the Reason Behind Users' For You Pages

By Amy Duong | Published 2022-12-20 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/for-you-page
References: [engadget](https://www.engadget.com/tiktok-will-explain-recommendations-algorithm-for-you-page-130016909.html)

![Social Video Algorithm Transparency](https://cdn.trendhunterstatic.com/thumbs/495/for-you-page.jpeg)

TikTok finally creates a sense of transparency behind their mysterious algorithm that programs their For You Page. Users are often surprised by its accuracy and it is working towards new steps that create a better understanding of the algorithm. The app now launches a feature that will “help people understand why a particular video has been recommended to them.”

Users are able to tap on the new 'question mark' icon with the new update and it will unveil some factors that created the recommendation. The company notes that its plans will add “more granularity and transparency” as time passes and it collects more information. A spokesperson at TikTok stated that future versions may work with new factors that could influence the algorithm including account settings.

Image Credit: TikTok
