# Supportive Microbiome Skincare For the Biome Creates Products That Speak "Skin's Language" By Laura McQuarrie | Published 2020-04-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/for-the-biome References: [nutritionaloutlook](https://www.nutritionaloutlook.com/beauty/microbiome-friendly-formulations-are-future-skincare-says-biome-cofounder-paul-schulick) & [forthebiome](https://forthebiome.com/) Microbiome skincare and probiotic-infused products are becoming increasingly popular, especially as people realize the skin's innate intelligence and its ability to lock in hydration, protect itself and adapt as needed in response to stress. As a result, many skincare brands are mindfully creating [microbiome-friendly products](https://www.trendhunter.com/trends/inside-out-skin-health-combo) that are balancing, not overly sanitizing and allow the skin to do what it naturally does best. For the [Biome](https://www.trendhunter.com/trends/sakara-beauty-biome) supports the skin by creating formulas that are made with 100% active, whole ingredients and no preservatives, fillers or toxins. Products like the Shield Face Serum, the Adapt Essence Spray and the Soothe Powder Cleanser are powered by For the Biome's 5-Kingdom [Alchemy](https://www.trendhunter.com/trends/scent-alchemy), which combines prized botanical ingredients, microalgae, mushrooms, honey and probiotics. Image Credit: For the Biome ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 56% | Activity: 68% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Microbiome Skincare:** There is a growing trend of skincare brands creating microbiome-friendly products that support the natural balance of the skin. - **Probiotic-infused Products:** The use of probiotics in skincare products is gaining popularity as people recognize the benefits they offer for maintaining skin health. - **Whole Ingredient Formulas:** Skincare brands are focusing on creating products with 100% active, whole ingredients, avoiding preservatives, fillers, and toxins. ### Where This Applies - **Skincare:** The skincare industry has the opportunity to develop more microbiome-friendly products that promote the skin's natural balance and adaptability. - **Beauty:** The beauty industry can explore the incorporation of probiotics into various beauty products to enhance skin health and improve overall well-being. - **Natural Ingredients:** The natural ingredients industry can expand its offerings to cater to the demand for skincare products made with 100% active, whole ingredients. ## Related on Trend Hunter - [Microbiome-Friendly Skincare Collections](https://www.trendhunter.com/trends/microbioskin.md) - [Microbiome-Supporting Beauty Lines](https://www.trendhunter.com/trends/om-botanical.md) - [Microbiome-Focused Skin Lines](https://www.trendhunter.com/trends/revoderm-pharma.md) - [Plumping Prebiotic Moisturizers](https://www.trendhunter.com/trends/biomebounce.md) - [Microbiome-Friendly Beauty Sticks](https://www.trendhunter.com/trends/biomeblush.md) - [Skin Microbiome Product Lines](https://www.trendhunter.com/trends/world-microbiome-day.md) - [Fermented Skincare Lines](https://www.trendhunter.com/trends/fermented-skincare-line.md) - [Silk Microbiome Skincare](https://www.trendhunter.com/trends/silkbiotic-laboratories.md) - [Holistic Dermatological Skincare Lines](https://www.trendhunter.com/trends/gutbrainskin.md)