# Harnessed Habiliments 'For Love and Lemons' Buckles Up to a Wild Fashion Ride By Tiana Reid | Published 2010-06-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/for-love-and-lemons References: [cityist](http://www.cityist.com/blog/for-love-and-lemons/) & [forloveandlemons](http://forloveandlemons.com/) For Love and Lemons is a clothing line of simple yet brazen garments. Harnesses and buckles that pop up on dresses and leggings is a recurring motif in its collections. Gillian Mahin and Laura Hall are the two young, dirty blond designers behind For Love and Lemons. Their [California-girl](https://www.trendhunter.com/trends/boys-lie-license-plate) looks (and location) seem too sweet to create such a [rebellious line](https://www.trendhunter.com/trends/songs-of-siren), but don't let their appearances fool you. With everything from [crop tops and mesh leggings](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection) to black lipstick and bondage themes, their black-and-white pieces don't hold back. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 43% | Activity: 32% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Buckle Fashion:** Incorporating buckles and harnesses as decorative motifs in apparel designs allows for a distinct and edgy aesthetic. - **Rebellious Clothing:** Shift towards incorporating traditional 'rebellious' clothing motifs in everyday wear, offering more daring options for fashion-forward consumers. - **Simple Yet Brazen:** Combining simplicity and edginess in apparel designs creates a unique and eye-catching aesthetic. ### Who This Affects Most - **Fashion:** The fashion industry can embrace the trend of incorporating harnesses, buckles, and other 'rebellious' motifs in their designs to appeal to a wider range of consumers and provide more options for self-expression. - **Retail:** Harnesses, buckles, and other edgy elements in clothing can be a disruptive innovation for retail industries to differentiate themselves from traditional apparel stores and offer a unique shopping experience. - **Cosmetics:** The incorporation of black lipstick and other daring makeup products as part of a unique and rebellious style in fashion can drive the market of cosmetics industries that cater to the self-expression needs of consumers. ## Related on Trend Hunter - [Valentine's Day Intimates](https://www.trendhunter.com/trends/love-lemons.md) - [Love Letter Lingerie Collections](https://www.trendhunter.com/trends/anoeses-love-letter.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Delicate Bridal Lingerie Lines](https://www.trendhunter.com/trends/bridal-lingerie-line.md) - [Bold Handmade Jewelry Designs](https://www.trendhunter.com/trends/holst-lee.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md)