# Sweet Curry Granolas For Good Granola's Buckwheat Granola Features Mellow Spices By Laura McQuarrie | Published 2023-06-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/for-good-granola References: [specialtyfood](https://www.specialtyfood.com/news/article/for-good-granola-shines-at-the-2023-summer-fancy-food-show-with-two-sofitm-awards-and-an-indulgent-new-flavor-127664/) & [forgoodgranola](https://www.forgoodgranola.com/product-page/sweet-curry-buckwheat-granola)  For Good [Granola](https://www.trendhunter.com/trends/sweet-curry-granola), the no-oat granola company, will be making its debut as a first-time exhibitor at the 2023 Summer Fancy Food Show and showing off an indulgent new Sweet Curry flavor. This all-new granola combines buckwheat groats with almonds, seeds, maple syrup and coconut, plus mellow spices like coriander, cumin, turmeric and black pepper. This vegan, gluten-free and soy-free granola is naturally nutty in taste and offers a refreshingly different experience within the category. This new flavor can be enjoyed alongside other buckwheat granolas from the brand in a bundled set that includes Smoky Pineapple, [Cranberry Spice](https://www.trendhunter.com/trends/spiced-cranberry-granola) and Chocolate Chile varieties. The consumer demand for granolas has expanded beyond just sweet varieties, with a growing preference for [savory and spicy options](https://www.trendhunter.com/trends/indian-snack-mixes) that provide a delightful balance of flavors, adding a new dimension to breakfast and snacking choices. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 64% | Activity: 14% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Savory Granola:** Opportunity for creating unique and flavorful granola options by incorporating savory ingredients like spices, herbs, and vegetables. - **Alternative Grains:** Potential for utilizing alternative grains like buckwheat, quinoa, and amaranth in granola products to cater to the demand for gluten-free and nutrient-rich options. - **Sustainable Packaging:** Disruption opportunity lies in developing eco-friendly and sustainable packaging solutions for granola products, aligning with the growing consumer preference for environmentally conscious options. ### Sectors Adopting This - **Food Manufacturing:** Food manufacturers can capitalize on the rising demand for unique granola flavors by exploring the creation of savory granola options and incorporating alternative grains. - **Health Food:** The health food industry can cater to the increasing consumer preference for gluten-free and nutritious snacks by offering granola products made with alternative grains. - **Packaging Industry:** Opportunity for packaging companies to innovate and provide sustainable packaging solutions to meet the growing environmental concerns in the granola market. ## Related on Trend Hunter - [Savory Curry-Spiced Granolas](https://www.trendhunter.com/trends/sweet-curry-granola.md) - [Chocolate Chile Granolas](https://www.trendhunter.com/trends/chocolate-chile-granola.md) - [Savory Superfood Granolas](https://www.trendhunter.com/trends/savory-seed-organic-granola.md) - [Ghee-Roasted Granolas](https://www.trendhunter.com/trends/panjiri-granola.md) - [Dessert-Like Protein Granolas](https://www.trendhunter.com/trends/fuel10k-granola.md) - [Snacking-Friendly Granolas](https://www.trendhunter.com/trends/go-raw-snacking-granola.md) - [Indulgent Free-From Granolas](https://www.trendhunter.com/trends/just-live-a-little-granola.md) - [Flavorful Grain-Free Granolas](https://www.trendhunter.com/trends/grainfree-granolas.md) - [Snack Bar-Inspired Granolas](https://www.trendhunter.com/trends/nkd-granola.md)