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# Gold Digger Photography
Madame Peripetie's 'For Anissa Aouar' Series is About Greed and Time

By Meghan Young | Published 2011-06-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/for-anissa-aouar
References: [behance.net](http://www.behance.net/gallery/for-anissa-aouar/1652972) & [madameperipetie](http://www.madameperipetie.com)

The 'For Anissa Aouar' photo series seems to be advocating the gold digger lifestyle. This surreal and avant-garde photo shoot is centered on the idea of time, greed and luxury. In fact, the [clock and money motifs](https://www.trendhunter.com/trends/mm6-maison-margiela-x-timex) drive home the idea that time is not only money, but also that there is only so much time to obtain one's fortune.

Shot by Germany-based photographer Madame Peripetie, the 'For Anissa Aouar' photo series' most shining asset, however, is not necessarily the [piles of gold](https://www.trendhunter.com/trends/ana-bag), but the stark, teal walls used as the backdrop for this shoot. It really lends a fantasylike quality to the entire series.

I especially like the subtly quirky fashion seen throughout the 'For Anissa Aouar' photo series, which adds another playful dimension to the shoot.

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 88% | Activity: 95% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Lifestyle Photography:** There is an opportunity to explore creative and avant-garde photography centered around the themes of luxury, wealth and extravagance.
- **Surreal Fashion Imagery:** Creating fashion images with a surreal and quirky twist, can help to add an additional playful dimension to a shoot.
- **Time Is Money:** There is an opportunity to explore the symbolism of time and money and how they relate in modern society in creative and thought-provoking ways.

### Sectors Adopting This

- **Fashion Photography:** Fashion photographers can capture luxurious and surreal images of opulence in editorial shoots or advertising campaigns.
- **Art Photography:** Art photographers can explore the symbolism of time and money and experiment with surreal and abstract imagery.
- **Advertising Industry:** The advertising industry can use the concept of time being money to advertise luxury products or services in creative and thought-provoking ways.

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