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# Footlong Cheesburgers
Carl's Jr. Combines the Beefiness of a Burger With the Length of a Sub

By Michael Hines | Published 2010-07-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/footlong-cheeseburger
References: [uniquedaily](http://www.uniquedaily.com/footlong-cheeseburger/) & [foodbeast](http://foodbeast.com/content/2010/07/10/carls-jr-testing-a-footlong-cheeseburger/)

[Carl's Jr.](https://www.trendhunter.com/trends/cali-xl-burger) is apparently getting in on the footlong fast food game with their new footlong cheeseburger. This cheeseburger is actually a foot long and is made on what looks to be sub bread.

I can't even wrap my mind around what it would be like to eat a footlong cheeseburger. So far, there has only been a confirmed sighting of the footlong cheeseburger at a Carl's Jr. in California, but if the [Golden State](https://www.trendhunter.com/trends/gold-digger-menu) makes this burger a hit, I wouldn't be surprised to see a national roll-out.

I am eagerly anticipating a commercial featuring Paris [Hilton](https://www.trendhunter.com/trends/the-devils-martini) eating this footlong burger. Ohh yeah.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 59% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Footlong Fast Food:** Disruptive innovation opportunity: Develop footlong versions of popular fast food items to cater to customers looking for larger portion sizes.
- **Giant Sandwiches:** Disruptive innovation opportunity: Create giant sandwiches using sub bread as a unique selling point to differentiate from competitors.
- **Novelty Food Items:** Disruptive innovation opportunity: Introduce novelty food items, like a footlong cheeseburger, to generate curiosity and attract customers.

### Where This Applies

- **Fast Food:** Disruptive innovation opportunity: Bring the footlong concept to the fast food industry by exploring footlong versions of popular menu items.
- **Sandwiches:** Disruptive innovation opportunity: Reimagine sandwiches by creating giant versions using sub bread for a unique and attention-grabbing offering.
- **QSR (quick Service Restaurants):** Disruptive innovation opportunity: Innovate in the QSR space by introducing novelty food items, such as footlong burgers, to create buzz and attract customers.

## Related on Trend Hunter

- [Oversized Cost-Conscious QSR Burgers](https://www.trendhunter.com/trends/cali-xl-burger.md)
- [Upsized QSR Burgers](https://www.trendhunter.com/trends/upsized-burger.md)
- [Oversized QSR Meal Deals](https://www.trendhunter.com/trends/big-carl-energy-bce.md)
- [Hearty Chili-Topped Burgers](https://www.trendhunter.com/trends/chili-cheese-star.md)
- [Extra-Spicy Charbroiled Burgers](https://www.trendhunter.com/trends/spicy-lil-cheeseburger.md)
- [Stacked Bacon Burgers](https://www.trendhunter.com/trends/bacon-beast.md)
- [Cheesesteak-Stuffed Breakfast Burritos](https://www.trendhunter.com/trends/philly-cheesesteak-breakfast-burrito.md)
- [Low-Cost App-Only Sandwich Deals](https://www.trendhunter.com/trends/subway-footlong-deal.md)
- [Mammoth Milestone-Celebrating Burgers](https://www.trendhunter.com/trends/125-lb-fatburger.md)
