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# Gummy-Making Foodie Toys
Bandai's Foodie Surprise Collectibles Help to Make Gummy Treats

By Laura McQuarrie | Published 2019-11-08 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/foodie-surprise
References: [toyworldmag](https://toyworldmag.co.uk/news/bandai-expands-arts-and-crafts-portfolio-with-new-foodie-surprise-kit/) & [giftguideportal](https://www.giftguideportal.com/gift?p=4102)

[Bandai's](https://www.trendhunter.com/trends/handmade-snack-charm) Foodie Surprise range introduces "the world's first sweet-making collectible" with food cart toys that double as molds for making [gummy treats](https://www.trendhunter.com/trends/gummy-mystery-cube). The DIY gummy-making toys are available in a total of four different carts that help to make edible, sugar-free treats. The carts are inspired by beloved foods like sushi, ice cream and pizza, and each kit comes with collectible characters that are also food-themed for play. Each Foodie Surprise comes with enough materials to make 12 to 15 sweets, offering a fun way to sweeten the experience of acquiring the [collectible food toys](https://www.trendhunter.com/trends/palm-bites).

There are also additional Takeout Boxes that can be purchased, each of which shares a mystery surprise with all of the ingredients to make a custom candy creation.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 83% | Activity: 80% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Key Themes Behind This Trend

- **DIY Gummy-making Toys:** Opportunity for disruptive innovation in the toy industry by combining creativity, collectibles, and edible experiences.
- **Foodie Collectibles:** Opportunity for disruptive innovation in the collectibles market by offering food-themed toys that can also create edible treats.
- **Sweetening the Collectible Experience:** Opportunity for disruptive innovation in the confectionery industry by integrating collectible characters with the enjoyment of making sweets.

### Where This Applies

- **Toy Industry:** Opportunity for disruptive innovation in the toy industry by creating toys that combine play and the ability to make edible creations.
- **Collectibles Market:** Opportunity for disruptive innovation in the collectibles market by offering unique food-themed toys that offer additional interactive experiences.
- **Confectionery Industry:** Opportunity for disruptive innovation in the confectionery industry by integrating collectible characters with the process of making sweets.

## Related on Trend Hunter

- [Treat-Themed Crafting Dolls](https://www.trendhunter.com/trends/pretty-sweets.md)
- [Miniature Baking Collectibles](https://www.trendhunter.com/trends/mini-food.md)
- [Candy-Themed Toy Dolls](https://www.trendhunter.com/trends/lol-surprise-1.md)
- [Buildable Gummy Candies](https://www.trendhunter.com/trends/gummy-lunchables.md)
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- [Festive Baking Miniatures](https://www.trendhunter.com/trends/miniverse-make-it-mini-food-holiday-series.md)
- [DIY Squishy Collectibles](https://www.trendhunter.com/trends/elmers-squishies.md)
- [Candy-Scented Squish Toys](https://www.trendhunter.com/trends/squishi-products.md)
