# Sweet Superfood Crackers The Foodie Fuel Snacks Serve as an Alternative to Sugary Cookies By Katherine Pendrill | Published 2016-08-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/foodie-fuel References: [trndmonitor](https://trndmonitor.com/company-spotlight-foodie-fuel/) & [foodiefuel](http://foodiefuel.com/) A startup called Foodie Fuel is currently selling a line of [sweet crackers](https://www.trendhunter.com/trends/ritz-drizzled-minis) that serve as a healthy alternative to sugary cookies and biscuits. While there are a number of [better-for-you snack options](https://www.trendhunter.com/trends/peanut-butter-better-cups) on the market, these crackers combine familiar cookie flavors with nutrient-rich ingredients for a guilt-free treat. The Fuel Snacks by Foodie Fuel are crunchy biscuits that are made from superfood ingredients such as sunflower seeds, golden flax seeds and chia seeds. All of the ingredients used are organic, GMO-free and [gluten-free](https://www.trendhunter.com/trends/once-again-graham-crackers) so that consumers are able to enjoy a more natural snack option. Available in sweet flavors such as Swiss Chocolate and Butter Toffee, the healthy biscuits give consumers a more nutritious way to keep hunger at bay. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 26% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Superfood Snacks:** Develop and market snacks made from nutrient-rich superfood ingredients as a healthier alternative to sugary treats. - **Guilt-free Treats:** Create guilt-free snack options by combining familiar cookie flavors with organic, GMO-free, and gluten-free ingredients. - **Better-for-you Snack Market:** Tap into the growing demand for healthier snack options by offering products that are both nutritious and delicious. ### Industries Being Reshaped - **Snack Food Industry:** Disrupt the traditional snack food market by introducing innovative and healthier snack options made from superfood ingredients. - **Organic Food Industry:** Cater to health-conscious consumers by offering organic, GMO-free, and gluten-free snack alternatives that align with their dietary preferences. - **Gluten-free Food Market:** Capitalizing on the gluten-free trend, develop and market guilt-free snacks that are not only delicious but also cater to consumers with gluten allergies or sensitivities. ## Related on Trend Hunter - [Superfood-Infused Chocolate Bites](https://www.trendhunter.com/trends/superfoodinfused-chocolate-bites.md) - [Flavorful Functional Cracker Ranges](https://www.trendhunter.com/trends/pep-lekker-savory-biscuits.md) - [Gut-Friendly Crackers](https://www.trendhunter.com/trends/gut-friendly-crackers.md) - [Plant-Based Cookie-Crackers](https://www.trendhunter.com/trends/cheddar-krisps.md) - [Dessert-Like Protein Granolas](https://www.trendhunter.com/trends/fuel10k-granola.md) - [Superfood Truffle Cups](https://www.trendhunter.com/trends/truffle-cups.md) - [Seed Flour Cookies](https://www.trendhunter.com/trends/seed-flour-cookies.md) - [Lunchbox-Safe Cheese Crackers](https://www.trendhunter.com/trends/cadootz.md) - [Flavor-Packed Mediterranean Crackers](https://www.trendhunter.com/trends/firehook-crackers.md)