# Food Redistribution Initiatives Moisson Montreal's Food Recovery Program Reallocates Usable Goods By Laura McQuarrie | Published 2015-08-01 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/food-recovery References: [treehugger](http://www.treehugger.com/green-food/montreals-impressive-food-recovery-program-will-expand-throughout-quebec.html) & [moissonmontreal.org](http://www.moissonmontreal.org/en/) As an organization that's responsible for running Canada's largest [food bank](https://www.trendhunter.com/trends/food-banks-canada1), Moisson Montreal began a [food recovery program](https://www.trendhunter.com/trends/food-waste-management) that is cutting down on huge amounts of food waste. The initiative involves [partnerships with local grocery stores](https://www.trendhunter.com/trends/top-box-foods) and it simply reallocates food that stores would otherwise discard on a normal basis. Since the project began, Moisson Montreal and its grocery store partners have been responsible for redistributing more than 197 tons of meat, 137 tons of goods from the bakery, 52 tons of fresh produce and 148 tons of frozen food items. Meat is one of the most difficult food items to redistribute because of the transportation and refrigeration required, but it is a non-issue for Moisson Montreal. Now that the program has taken off, it will be implemented across the entirety of Quebec with more participating supermarkets. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 72% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Food Waste Reduction:** Opportunities for innovative solutions to reduce food waste through redistribution programs. - **Partnerships with Grocery Stores:** Disruption potential in forging strategic partnerships with grocery stores to reallocate surplus food. - **Scaling Food Recovery Programs:** Potential for disruptive innovation in scaling food recovery programs to larger regions or countries. ### Sectors Adopting This - **Food Retail:** Food retailers can explore partnerships with food recovery programs to address food waste and improve their sustainability efforts. - **Logistics and Transportation:** Disruptive opportunities in developing efficient logistics and transportation solutions for redistributing surplus food items. - **Food Services:** Food service providers can explore implementing their own food recovery programs to reduce waste and contribute to community welfare. ## Related on Trend Hunter - [Waste Diversion Grocer Initiatives](https://www.trendhunter.com/trends/giant-food-and-divert.md) - [Food Bank Delivery Programs](https://www.trendhunter.com/trends/athome-donation-pickups.md) - [Hunger Relief Initiatives](https://www.trendhunter.com/trends/hunger-relief.md) - [Discounted Food Waste Apps](https://www.trendhunter.com/trends/food-waste-apps.md) - [Large Capacity Composting Facilities](https://www.trendhunter.com/trends/organic-waste-processing-facility.md) - [Moving Company-Supported Food Initiatives](https://www.trendhunter.com/trends/move-for-hunger.md) - [Food Insecurity-Fighting Partnerships](https://www.trendhunter.com/trends/feeding-americas-mission.md) - [Online Anti-Food Waste Tools](https://www.trendhunter.com/trends/fresh-take-on-food-waste.md) - [Food Insecurity-Addressing Partnerships](https://www.trendhunter.com/trends/food-insecurity-in-canada.md)