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# Effective Food Horoscope Apps
Herman Spencer’s YoBelly Gives Users Their Own Food Zodiac

By Tiffany | Published 2014-02-12 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/food-horoscope
References: [prnewswire](http://www.prnewswire.com/news-releases/all-signs-point-to-dine-new-yobelly-app-reveals-individuals-food-zodiacs-230509231.html) & [yobellyapp](http://yobellyapp.com/index.html)

The YoBelly app founded by Herman Spencer functions as a [food horoscope](https://www.trendhunter.com/trends/stellar-recipes). The app is especially tailored towards foodies who have a hard time deciding on what to eat, which restaurant to go to, what to order when they get there, or going through a never-ending list of reviews to see which restaurant or dish is suitable. With YoBelly, all the headache of coming up with a decision is gone. This new platform aims to customize your personal taste, tailor and [recommend dishes to your preference](https://www.trendhunter.com/trends/dishfinder).

After downloading the app, there will be a survey for your [specific food preferences, habits and taste](https://www.trendhunter.com/trends/eat-n-log). Once completed, the user will be assigned a ‘food zodiac’ -- a bear, lion or gazelle.

“After signing up, each restaurant dish will be classified using 100 data points from areas as broad as cuisine type to as detailed as a dish’s texture. Using this information, YoBelly recommends your restaurant to the patrons who are sure to enjoy it most,” says Spencer.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 25% | Activity: 65% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Personalized Food Recommendations:** YoBelly app offers personalized food recommendations based on users' specific food preferences, habits, and taste.
- **Food Horoscope:** The concept of using astrology to guide food choices is gaining popularity with apps like YoBelly.
- **Data-driven Restaurant Recommendations:** YoBelly uses 100 data points to classify restaurant dishes and recommend them to users based on their preferences.

### Sectors Adopting This

- **Foodtech:** The personalized and data-driven approach of YoBelly app presents disruptive innovation opportunities in the food technology industry.
- **Astrology:** The rising trend of food horoscope apps like YoBelly creates opportunities for disruptive innovation in the astrology industry.
- **Restaurant Recommendation:** YoBelly's use of data points to recommend restaurants and dishes opens up potential for disruptive innovation in the restaurant recommendation industry.

## Related on Trend Hunter

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- [Customizable Baby Food Apps](https://www.trendhunter.com/trends/bebe-foodie.md)
- [Restaurant Finder Tools](https://www.trendhunter.com/trends/feastro.md)
- [Personalized Nutrition Assistants](https://www.trendhunter.com/trends/cheffie.md)
