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# Photographic Food Prep Guides
Tim Hayward's Food DIY is Practical and Beautiful Gourmet Gift

By Vasiliki Marapas | Published 2013-10-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/food-diy
References: [trendland](http://trendland.com/food-diy-by-tim-hayward/) & [timhayward](http://timhayward.com/?page_id=12)

Tim Hayward is appealing to the foodies with his new publication Food DIY.

Hayward fills this volume with delectable photos of the various ways you can preserve food: from curing and smoking to [preservation methods using oil](https://www.trendhunter.com/trends/organic-avocado-oil-holiday-set), vinegar, [salt and sugar](https://www.trendhunter.com/trends/maldon-salt-gift-set). Food preservation is an important part of culture and helps food retain, and even enhance, their natural flavors. Hayward’s book is a perfect gift for any [food enthusiast](https://www.trendhunter.com/trends/healthygirl-kitchen) or anyone who loves eating.

Food DIY acts as a photographic how-to guide for aspiring chefs who want to learn how to “make your own everything: sausages to smokes salmon, sourdough to sloegin, bacons to buns.” The photos are stunning modes of direction that are perfect for any visual learner, and exemplify how food – and its preparation - is really a form of art.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 30% | Activity: 22% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Food Preservation Methods:** Exploring innovative ways to preserve food using oil, vinegar, salt, and sugar presents opportunities for creating new products and techniques.
- **Visual How-to Guides:** Developing visually appealing and instructive guides, like Tim Hayward's Food DIY, can revolutionize the way people learn culinary skills.
- **Food as Art:** Recognizing the artistic aspects of food and its preparation opens doors for creative expression and unique dining experiences.

### Who This Affects Most

- **Culinary Publishing:** The publication industry can capitalize on the demand for practical and visually compelling food DIY guides like Tim Hayward's.
- **Food Preservation Products:** Companies in the food industry can develop innovative preservation products and techniques for consumers seeking to enhance and extend the shelf life of their food.
- **Culinary Education:** Educational institutions and online platforms can offer visually engaging and comprehensive culinary courses to cater to visual learners and consumers interested in food as art.

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