# Single-Serve Thickeners Thick-It's Food and Beverage Thickener Helps with Dysphagia on the Go By Laura McQuarrie | Published 2020-04-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/food-and-beverage-thickener References: [prnewswire](https://www.prnewswire.com/news-releases/thick-it-original-food--beverage-thickener-now-available-in-innovative-single-serve-stick-packaging-301036270.html) & [thickit](http://thickit.com) Thick-It, the maker of the Original Food & Beverage Thickener, helps to support those with dysphagia and is now introducing an on-the-go solution that will make it easier for those with swallowing difficulties to eat and drink. As ever, the fast-mixing product can be added to everything from hot and cold beverages to pureed foods to alter the consistency and leave the taste unchanged. Now, the single-serve thickener is available in mildly thick and moderately thick consistencies that come in convenient and discreet single-use packets. Thanks to this packaging system, each serving is pre-portioned and no measuring is required. To help people who struggle with swallowing due to medical or other reasons, food and beverage brands are introducing a range of easy-to-swallow solutions in the form of supplements and meals. Image Credit: Thick-It ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 17% | Activity: 37% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Easy-to-swallow Solutions:** Opportunity for food and beverage brands to develop supplements and meals specifically designed for individuals with swallowing difficulties. - **On-the-go Thickening Solutions:** Opportunity for packaging companies to create single-serve thickening products that are convenient and discreet for individuals with dysphagia. - **Pre-portioned Packaging:** Opportunity for packaging companies to develop innovative pre-portioned packaging systems for food and beverage thickening products, eliminating the need for measuring. ### Who This Affects Most - **Food and Beverage:** Opportunity for food and beverage industry to expand and cater to the needs of individuals with dysphagia by developing specialized products and solutions. - **Packaging:** Opportunity for packaging industry to create innovative packaging solutions for single-serve thickening products, making them more convenient for individuals with dysphagia. - **Healthcare:** Opportunity for healthcare industry to collaborate with food and beverage brands and packaging companies to provide better solutions and support for individuals with swallowing difficulties. ## Related on Trend Hunter - [Soft-Textured Instant Soups](https://www.trendhunter.com/trends/wholesome-lab-co.md) - [Meltable Solid Food Snacks](https://www.trendhunter.com/trends/savorease-therapeutic-foods.md) - [Kid-Friendly Dissolvable Bites](https://www.trendhunter.com/trends/crispy-melts.md) - [3D Printed Medical Food](https://www.trendhunter.com/trends/gastronology.md) - [Functional Powdered Drinks](https://www.trendhunter.com/trends/jamba-singles-to-go.md) - [Pocket-Sized Mouthwash Sachets](https://www.trendhunter.com/trends/swishables.md) - [Portable Powder Blenders](https://www.trendhunter.com/trends/dual-speed-hand-blender.md) - [Instant Yogurt Smoothies](https://www.trendhunter.com/trends/yogoody.md) - [Fresh Single-Serving Tofus](https://www.trendhunter.com/trends/clearspring-silken-tofu.md)