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# Recyclable Bookstores
The Foldaway Bookshop is Earth and User-Friendly

By Michael Hines | Published 2010-07-04 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/foldaway-bookshop
References: [dezeen](http://www.dezeen.com/2010/07/01/foldaway-bookshop-designed-by-campaign/) & [campaigndesign](http://www.campaigndesign.co.uk/)

The Foldaway Bookshop is an innovative bookstore designed by Campaign Design. This bookstore is made entirely out of cardboard and stocks a variety of architecture books.

The Foldaway Bookshop was designed for the London Festival of Architecture. The bookstore is set to be taken down and recycled when the festival ends on July 4th. Even though it is only a temporary installation, this design should inspire small-business owners. Cardboard could be the low-cost solution they are looking for when designing their store.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 86% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Sustainable Retail:** Retail businesses are turning to eco-friendly materials like cardboard to promote sustainable stores and products.
- **Temporary Installations:** Temporary installations are becoming a popular form of experiential retail, giving small retailers the opportunity to showcase their brand and products without the investment of a permanent store.
- **Minimalist Design:** Designers are exploring ways to create functional and aesthetically pleasing spaces using minimal and sustainable materials.

### Where This Applies

- **Retail:** Retailers can use recyclable materials to create sustainable and cost-effective stores or temporary installations.
- **Architecture:** Architects can explore eco-friendly materials like cardboard to create unique and sustainable retail spaces.
- **Design:** Designers can challenge themselves to create innovative and eco-friendly retail spaces, while designing functional and practical spaces.

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