# Chic Hybrid Smart Glasses 'Focals' by North's New AI Glasses Have a Holographic Display By Grace Mahas | Published 2019-07-25 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/focal-by-north References: [bynorth](https://www.bynorth.com/?aseefse) & [bynorth](https://www.bynorth.com/?aefaeaew) 'Focals' by [North](https://www.trendhunter.com/trends/google-glasses) recently updated its custom-built smart glasses with holographic displays to allow users to be as productive as possible throughout their day. North is committed to giving users the benefits of technology "without being pulled away from what's in front of us." Focals let you access the technology you need in the blink of an eye. These smart glasses let you navigate the city through a GPS, transit locators, or by requesting an [Uber](https://www.trendhunter.com/trends/callback-8020). It also gives you access to your messaging and notes, so you stay connected to the people and information you need. With the calendar and weather app integration, you'll always know what to expect in your day. These smart glasses are available online and in-store across North America. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 58% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai) ## Key Themes ### Key Themes Behind This Trend - **Hybrid Smart Glasses:** The integration of holographic display technology in smart glasses provides a new avenue for combining fashion and productivity. - **AI-powered Wearable Technology:** The implementation of AI in wearable technology, such as Focals, allows for a more personalized and efficient user experience. - **Smart City Technology:** Smart glasses with GPS, transit locators, and Uber integration demonstrate the potential for wearable technology to interface with the urban environment in innovative ways. ### Where This Applies - **Fashion:** The combination of fashion and technology inherent in smart glasses presents an opportunity for luxury fashion brands to develop uniquely branded and customized products. - **Healthcare:** AI-powered wearable technology presents an opportunity for the healthcare industry to implement remote health monitoring systems, providing better patient care and increased accessibility. - **Transportation:** Integration of smart glasses with transportation services like Uber presents an opportunity for ride-sharing companies and automakers to expand their portfolio into the world of wearable technology. ## Related on Trend Hunter - [Proactive AI Glasses Assistants](https://www.trendhunter.com/trends/halliday.md) - [AI-Powered Smart Eyewear](https://www.trendhunter.com/trends/meta-hstn.md) - [Invisible Display AI Glasses](https://www.trendhunter.com/trends/digiwindow.md) - [Smart Focus Glasses](https://www.trendhunter.com/trends/phantom-journey.md) - [AI-Packed Smart Glasses](https://www.trendhunter.com/trends/rayneo-x3-pro.md) - [Advanced AI Assistance Eyewear](https://www.trendhunter.com/trends/looktech-ai-glasses.md) - [Lightweight Smart AR Glasses](https://www.trendhunter.com/trends/smart-ar-glass.md) - [Tech-Enabled Smart Glasses](https://www.trendhunter.com/trends/specs.md) - [Featherlight Smart Glasses](https://www.trendhunter.com/trends/brilliant-labs-halo.md)